Description
Using the organization you selected for the Week 1 assignment, review its corporate website and at least 2 other sources of information on the organization, including information on market trends.
Complete a SWOT analysis from a global perspective, if applicable, using the SWOT analysis worksheet.
Complete a 2- to 3-page summary of your findings addressing the questions in the Analysis section of the worksheet .
Cite all sources following APA guidelines.
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Explanation & Answer
Attached.
Introduction
A. Topic/focus of the essay
B. Thesis Statement
Body
First paragraph description
A. Summary of first piece of supporting evidence/information
B. Summary of second piece of supporting evidence/information
Second paragraph description
A. Summary of first piece of supporting evidence/information
B. Summary of second piece of supporting evidence/information
Third paragraph description
A. Summary of first piece of supporting evidence/information
B. Summary of second piece of supporting evidence/information
Conclusion
A. Restatement of thesis
B. Concluding remarks
BUS/475v10
Wk 2 – Apply: SWOT Analysis
Name:
Selected Organization:
Complete a SWOT analysis from a global perspective, if applicable.
Strengths
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High equity (Gabrielli, 2017)
Large platform of content producers
Originality
Exponential growth
Global customer base
Adaptability
Competitive pricing
Weaknesses
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Opportunities
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Growth through product mix
expansion
Entry into new markets
Diversification into other markets and
industries
Development of customer base
Refresh content library
Alliances
Niche marketing
Duplicable business m...
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