BUS330 University of Maryland Eastern Use of GSA schedules in business Paper

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checyr74

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BUS330

University of Maryland Eastern Shore

Description

Marketing to Uncle Sam" Please respond to the following:

  • From the first e-Activity, explain the purpose of the GSA schedules. Analyze the importance of using GSA schedules in the process of pursuing government contracts for different businesses. Include an example to support your response.
  • Imagine you are a small-business owner. Identify key methods you would use to market your product or service to the U.S. government. Determine the most effective approach for selling your product or service to the government and explain your rationale.

How to Sell to the Government

As the acquisition arm of the federal government, GSA plays a vital role in connecting the private sector with federal agencies fulfilling their business needs. GSA offers professional services, equipment, supplies, telecommunications, and information technology from commercial businesses to government organizations and the military through acquisition solutions from its Federal Acquisition Service (FAS).

GSA also provides workplaces to the government by constructing, managing, and preserving federal buildings, and by leasing and managing commercial real estate through its Public Buildings Service (PBS).

Find out more about products and services offered through FAS.

Find out more about building-related opportunities.

Finding Business Opportunities with FedBizOpps

Generally speaking, federal contractors and businesses interested in providing goods and services to the government must:

  1. Find available opportunities with the government relevant to their business.
  2. Make necessary preparations for bidding on a GSA contract.
  3. Submit an offer.

Businesses should first visit Federal Business Opportunities, or FedBizOpps, and register there to be notified of newly posted opportunities in their industries. FedBizOpps provides a comprehensive database of all major government solicitations, contract awards, subcontracting opportunities, surplus property sales, and foreign business opportunities with the federal government.

Understanding How GSA Buys

When commercial businesses sell goods and services to the federal government through GSA, different kinds of contracts are used for different purposes. The primary contract vehicle is the GSA Schedules, or Multiple Award Schedules, program.

Learn more about the Schedules and contracts used by GSA.

Where current contracts do not meet evolving needs, GSA will seek new procurement vehicles. As always, GSA will seek to promote competition in the marketplace, and strive to maintain outreach and support to small business. Companies who do not currently hold a GSA contract can still participate by seeking subcontracting opportunities with current contract holders.

Learn how to get started as a government contractor.

Assistance for Small Businesses

Small businesses are the backbone of American commerce. The federal government is mandated to provide an array of programs and services especially for small businesses. In GSA, these are coordinated and overseen by the Office of Small Business Utilization (OSBU).

OSBU's small business outreach activities include:

  • Training;
  • Counseling;
  • Set-Aside Opportunities;
  • Subcontracting Opportunities;
  • Trade Missions; and
  • Roundtables and Procurement Conferences.

Learn how your small business can benefit from working with the Office of Small Business Utilization.

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Explanation & Answer

Hi, here is the complete paper.Go through it and in case of anything, feel free to alert me.Regards

Running head: MARKETING

1

Marketing

Student’s Name
Institutional Affiliation
Date

MARKETING

2

GSA schedules
There are various reasons behind the use of GSA schedules in business. The reasons are
primarily about the advantages that accrue from the use of the schedules. One of the main
advantages accrues from the fact that th...


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