timer Asked: Aug 13th, 2013
account_balance_wallet $20

Question Description

Identify a minimum of 5 marketing options under the categories of advertising, personal selling, public relations, and promotions for PepsiCo.  Include the following-

- Evaluate the strengths and weaknesses of each communication venue and justify your choices based on the target market and competition.

- Determine the marketing tactics necessary to achieve the desired goal of branding, position statement, and competitive advantage for the product or service.

Minimum 900 words. MUST BE PLAGIARISM FREE!!

Tutor Answer

School: UT Austin

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