Institute Dale Carnegie Training Reflection and Shared Practice Essay

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  • Using a past or current employer, identify the various audiences with whom the organization must communicate. Be sure to include both internal and external stakeholder groups and summarize their basic communication needs (types of information they need, how frequently they need communication, what formats they would likely need it, etc.).
    * If you do not have employment experience, please use volunteer or civic experience. You may use Walden University or an organization in which you can readily identify the various audiences.
  • Based on your analysis, explain how each specific group’s communication needs differ.
  • Provide an example of an external communication from an organization that you found in the news media.
    • Summarize the communication, including the intended audience, the purpose and a summary of the communication.
    • What questions or concerns do you have after reading the communication?
    • What recommendations do you have that would improve the communication (i.e., make it more effective for its intended audience)?
  • Evaluate at least two specific best practices for mass communication for external stakeholder groups. To what extent do you think they apply to internal communications?

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Running head: REFLECTION AND SHARED PRACTICE

Reflection and Shared Practice
Student’s Name
Professor’s Name
Course Title
Date

1

REFLECTION AND SHARED PRACTICE
2

Reflection and Shared Practice
The success of communication requires a sender and an audience who receive information
passed. The audience filters and reacts to communication. The message should factor in perspectives
of the audience, including needs, knowledge, expectations and interests for the sender to achieve the
intended purpose (Quintanilla & Wahl, 2018). This write-up expounds on professional
communication which is vital for workplace excellence.
I am an employee at Whole Foods Market, Inc., a multinational supermarket based in
America and sells products that are free from artificial flavors and hydrogenated fats. This
organization communicates to various audience groups, including customers, investors, employees
and the U.S. Securities and Exchange Commission (SEC).
Audiences
Customers require information concerning the types of products which Whole Foods Market
offer, includin...


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