Your client, Heidari, Incorporated, is going to build a new wind turbine manufacturing
facility. Heidari, Inc. is a multinational corporation based in Des Moines, Iowa United
States. The budget for completing the facility and purchasing and installing the
machinery is estimated to be $3.9 million (assume $3 million for the facility and
$900,000 for machinery). It will have a net annual income cash flow of $850,000 for
the next 10 years (gross income before taxes). Initially, they were planning to locate the
facility near their US headquarters location where their combined incremental tax rate
would be 30.48% (calculated from 21% Federal and 12% State). However, they have
been approached by the Danish government and want to evaluate the option of building
the facility in Denmark against their original plan of building in the US. Assume that
the interest rate is 8% per year (or MARR for both countries). You will need to
research tax methods and depreciation rules in Denmark and compare with those
of the US.
Your consulting firm, [Your name] Consulting, has been hired to complete an evaluation and
make a recommendation for where to build the plant. As part of your initial engineering
economic analysis for this problem, you must examine global political, environmental, and
social considerations that contribute to responsible and ethical engineering problem-solving,
and that might affect Heidari's reputation and the operation and profitability of the plant.
Additionally, you will complete a financial analysis using a calculation of the after-tax
present worth of adding the new manufacturing facility in each of the two countries
(Denmark and the United States). You will need to research tax methods and depreciation
rules in Denmark and compare what you find with those of the US. Use these results to
recommend where to make the investment.
The final step of your project will be to write an Executive Summary. You will make a
recommendation for plant location, and you will justify your recommendation using the
cultural/social, political, environmental, and economic research and analysis that you
conducted throughout the semester.
Overview and Recommendation
This is an executive summary. It is not an outline, it is not an academic essay, and it is not a
comparison2 essay. Look at the rubric for the assignment to help you understand what this
assignment is asking you to accomplish.
The first two pages or so will include your recommendation
-- and justifications for that recommendation –
which will include the four considerations that you and your team analyzed throughout the
should be used as appropriate, logical, or necessary throughout your document.
and appearance are an important part of your executive audience’s needs. It is up to you to
determine what makes sense for your executive summary. Layout and organization will include
similarities between every assignment submitted, but there will also be differences.
regarding your formatting choices. Look at the “Print view” to see how it looks. Consider saving
and submitting your executive summary as a PDF to preserve formatting.
Look up Tutorials as Necessary
to help with any formatting questions
You are not required to include citations3, and should avoid them as much as possible. To
accomplish this, write authoritatively. Remember: You are the expert in this. You have done the
research and analysis, and it can all be found in the report.4
This document should be used ONLY as a very general reference. This document isn’t pretty, or formatted very
well, and there are too many footnotes, especially on the first page.
You have already done the detailed comparison work in earlier assignments. Now you are making your final
recommendation based on your earlier work. Make a recommendation and then support it. Although you might
reference comparative elements, your main focus should be on the attributes of the country you are
recommending. So: you might include comparative mentions, but your focus must be on your recommendation.
Although if you really need to, you should include them as footnotes.
The work you have done throughout the semester would be polished and included in a final 200+ page report.
Treat the pieces that you have completed throughout the semester as sections of your report.
At the end of your writing for the executive summary
You will insert a “Page break,”
and your appendix will appear on that page.
Insert a page break in Word by selecting “Insert” → “Break” → “Page break” from the dropdown menu5
I am working from Word version 16.31. Different versions of Word might have variations. If you cannot find “Page
break” in the way I described it here, look up a tutorial for your version of Word.
Appendix 1: United States Tax Analysis
You will show your work here, in this appendix. You might include a brief paragraph about your
analysis to contextualize your analysis or explain your choices. Then you will include your
Make sure that your graph is clear, easy to read, and appropriately labeled. Standing on it’s own,
this graph lacks the context it needs to help readers understand the significance of the graph.
If you find that you need two appendices because you want to include multiple graphs and
explanations, that’s great!
Simply insert another page break
This graph was sourced from a Google image search using the phrase “graph tax analysis.” It is not actually
related to YOUR tax analysis.
Appendix 2: Denmark Tax Analysis
And repeat. Include any necessary contextualizing information
And appropriate labels that help the reader make sense of the significance of your graph.
In the past, many students have implemented 2+ types of tax analysis to help give them the most
well-rounded perspective on the matter8, so they included more appendices9. You are welcome to
do so, just keep inserting page breaks and including appropriate titles for each appendix.
There are several acceptable ways to complete and graph your tax analysis. It is reasonable and even
recommended to document more than one. The students who have done this in the past generally come across as
more invested, more thorough, and thus more impressive.
They also tended to include very good contextualizing information/explanation and made note of differences
between analysis types. Comparative notes between analysis types and outcomes isn’t required, but it’s better.
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