Strayer Week 9 Stepping Forward in Stakeholder Satisfaction Case Study Paper

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ivpgbenagubal

Business Finance

Strayer University

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This is a four to six page paper to analyze the manner in which Zappos leadership has fostered a culture of ethicalness in the company. The specific requirements for the assignment are attached. This is case 8 in the 11th Edition of Business Ethics by Ferrell, Fraedrich, and Ferrell. If you do not have access to this textbook, I will scan the pages and send.

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Case Study 3: Stepping Forward in Stakeholder Satisfaction Due Week 9 and worth 200 points Read the “Zappos: Stepping Forward in Stakeholder Satisfaction” case, located on page 475 of the textbook. Write a four to six (4-6) page paper in which you: 1. Analyze the manner in which Zappos’ leadership has fostered a culture of ethicalness in the company. 2. 3. 4. 5. Suggest two (2) actions that other companies can take in order to mimic this culture. Determine the major impacts that Zappos’ leadership and ethical practices philosophy have had on its stakeholders. Examine three (3) of the ethical challenges that Zappos faces. Recommend three (3) actions that Zappos’ leadership should take in order to address these ethical challenges. Evaluate the effectiveness of the core values in relation to developing a culture of ethicalness. Determine the manner in which the core values support the stakeholder’s perspective. Analyze the major ethical challenges that Zappos has faced. Determine whether or not you would have resolved these challenges differently than Zappos’ management. Provide a rationale for your response. 6. Go to https://research.strayer.edu to locate at least three (3) quality academic resources in this assignment. Note: Wikipedia and other similar Websites do not qualify as academic resources. • • • • • • • Your assignment must follow these formatting requirements: Be typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length. The specific course learning outcomes associated with this assignment are: Examine ethical issues and dilemmas in business. Analyze scenarios to determine the ethical character of decisions made and the related impact on the organization. Examine the significant issues of an ethical controversy in business to moral philosophy and values. Write clearly and concisely about issues in ethics and advocacy for HR professionals using correct grammar and mechanics. Use technology and information resources to research issues in business ethics and advocacy for HR professionals. Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric.
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Here you go. Kindly let me know if you need any further edits. Thanks

Running Head: CASE STUDY 3

1

Stepping Forward in Stakeholder Satisfaction
Student
Professor
Course
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CASE STUDY 3
Introduction
Using corporate culture can enable organizations to differentiate themselves and
established a workplace that is conducive for the stakeholders, especially the company's
employees. One of the companies that have done an exemplary job in creating a unique working
environment is Zappos. This paper sets out to answer five questions based on Case 8: Zappos:
Stepping Forward in Stakeholder Satisfaction.
A culture of ethicalness
Zappos's leadership, led by CEO Tony Hsieh, has set out to foster a culture of
ethicalness that provides the company with a competitive advantage over other companies
(Ferrell, Fraedrich, & Ferrell, Business Ethics: Ethical Decision Making & Ethics, 2016). The
company’s leadership has fostered a culture that makes customers, employees, and vendors
happy. The company values happiness whether customers get it when they buy new pairs of
shoes or happiness they get when they deal with excellent customer support, or even the joy felt
by the employees when the company values their individuality. The company has also created a
culture employee’s empowerment and decentralized decision making whereby employees, just
like the leaders in the organization, have a say in the company matters. Indeed, Tony Hsieh has
built the culture on the idea that brand power and excellent service accrues from having talented
people and employees who enjoy their work. This corporate culture is built on an ethical
foundation that respects all the stakeholders (Ferrell, Fraedrich, & Ferrell, Business Ethics:
Ethical Decision Making & Ethics, 2016).
Other companies can mimic Zappos’s actions by understanding employees and their
needs. Zappos is one of the companies that has heavily invested in valuing its employees. The
company values the employees' contribution and individuality. Perhaps, other companies could

CASE STUDY 3
mimic this c...


Anonymous
I was having a hard time with this subject, and this was a great help.

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