MKT371 Barry University SipChip Product Sale Paper

User Generated

enrq22

Business Finance

MKT371

Barry University

Description

My product idea is called SipChip which is like a test for drinks to see if there’s any drugs in it. Specifically for women when they get drugged when they go out, they just use this test to make sure their drink is good.

i would like to fill up the template with the same idea.

Unformatted Attachment Preview

Personal Selling MKT371 Sales Dialogue Template 1. Prospect Information A. Company and key person information Company Name: Type of Business: Prospect’s Name: Job Title: B. Other Influences on the purchase decision (For all key people involved in the buying process, provide names, job titles, departments and roles in the purchase decision) Name/Job Title Departments Role in the Purchase Decision Add other people as necessary 2. Customer Value Proposition: A brief statement of how you will add value to the prospect’s business by meeting a need or providing an opportunity. Include a brief description of the product or service 3. Sales Call Objective (must require customer action (i.e. making a purchase, supplying information etc.) Personal Selling MKT371 4. Linking Buying Motives, Benefits, Support Information, and Reinforcement Methods: (address the buying motives of all persons involved in the upcoming sales call.) A. Buying Motives Rational: Emotional: B. Specific Benefits Matched to Buying Motives C. Information needed to support claims for each benefit D. Where appropriate, methods for reinforcing verbal content 1. ---→ Continue listing all relevant buying motives, and information in columns B, C, D 5. Current Suppliers and Other Key Competitors Competitor Complete for all key competitors Strength Weakness 6. Beginning the Sales Dialogue Introduction, thanks, agenda agreement. Then begin ADAPT as appropriate or transition into other sales or presentation: Assessment Discovery Activation Projection Transition to Presentation Personal Selling MKT371 7. Anticipated Prospect Questions and Objections, with Planned Responses Questions Responses Include a comprehensive set of questions and objections with your corresponding responses. 8. Earn Prospect Commitment. (A preliminary plan for how the prospect will be asked for a commitment related to the sales call objective.) 9. Building Value through Follow-up Action (Statement of follow-up action needed to ensure that the buyer-seller relationship moves in a positive direction.)
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Explanation & Answer

Hi, please see the attached paper. Have a look at it and in case of any edit, please let me know. Otherwise, it is my pleasure to have you as my buddy now and future. Until the next invite, Bye!

Personal Selling MKT371
Sales Dialogue Template
1. Prospect Information
A. Company and key person information
Company Name:

Type of Business:

Prospect’s Name:

Job Title:

B. Other Influences on the purchase decision (For all key people involved in the
buying process, provide names, job titles, departments and roles in the purchase decision)
Name/Job Title

Departments

Sales Manager

Sales and Marketing
department

Finance Manager

Role in the Purchase
Decision

Finance department

Determine and approve the
primary strategies that should
be applied in the selling
process.
Approve budgets required to
see the success of the sales
process.

2. Customer Value Proposition: A brief statement of how you will add value to the prospect's
business by meeting a need or providing an opportunity. Include a short description of the
product or service
There is a common trend/ behavior where people get drugged when they are out having fun
and drinks. SipChip is a product that seeks to assist these revelers in testing their drinks
before they can consume them and face the adverse effects. The product will help.
3. Sales Call Objective (must require customer action (i.e., making a purchase, supplying
information, etc.)

The sales call objective is to supply information about the existence of this particular project.
If this call is successful, it will lead to the achievement of all the other sales objectives. It will
lead to provoki...


Anonymous
Really useful study material!

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