ISM642 Colorado Technical University Strategic Plan Development Tools Paper

User Generated

Oevggnal_Pebjr

Business Finance

ISM642

Colorado Technical University

Description

2-3 Pages (Not including title & reference page) - APA format

3 references w/in text citations.

My country of choice: China (global expansion from the US to China)

My tools selected: SWOT & Porters Five Forces

You enter your project team meeting with Mike and Tiffany to hear them discussing the tools that they found to conduct an analysis of the industry and competitors. “Mike, there are so many more tools than I even realized to give us some good data,” Tiffany states.

“I know,” Mike says. “That’s why I wanted to take some time to look at our options and figure out what information we really need to support the board’s decision.”

Mike and Tiffany both found some great tools from their research on the subject. Complete the following:

  • Based on your classmates’ discussion posts for Week 2, do you still believe the tools that you selected will work best for a global strategy? Why or why not?
  • What evidence do you have to support your decision?
  • How would you refute the people who chose an additional tool rather than one of the tools that you selected?
  • Based on the tools that you selected, provide a brief analysis of your market, using those tools.

Attached is the course scenario & 3 other students posts/selection of tools.

My market is China and tools are SWOT & Porters 5 forces.

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Explanation & Answer

Attached.

Running head: STRATEGIC PLAN DEVELOPMENT TOOLS

Strategic Plan Development Tools
Student’s Name
Institution

1

STRATEGIC PLAN DEVELOPMENT TOOLS

2

Strategic Plan Development Tools
Using the SWOT analysis and Porter’s Five Forces presents an extensive opportunity for
understanding the Chinese market. As per Chermack and Kasshanna (2007), the use of a SWOT
study enables the organization to comprehend the external and internal environment to the extent
of developing a competitive advantage. The success experienced by the company so far has
presented the opportunity for a global expansion to the Asian region. Consequently, the tools
would be appropriately placed to facilitate the development of the organization’s strategy in its
global expansion based on the ability to determine potential strengths and sources of competitive
advantage. Like any other foreign investor in China, the company would need to not only appeal
to the local culture but also appeal to consumers based on an extensive understanding of the
different market forces. Just as much, using the Potter’s Five forces...


Anonymous
Just what I needed…Fantastic!

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