Academy of Careers and Technology Asking the Right Questions Coca Cola Paper

User Generated

lhnadvamrat

Business Finance

Academy of Careers and Technology

Description

I choose Coke as the product

Asking the Right Questions

Description:

You have the product, you know who your prospects are, now you have to ask the right questions. In order to

address your customer’s needs and wants, you need to get to know them.

Using the ADAPT questioning technique as a guide, create a list of questions that you

should ask your prospect.

Assessment Questions (create 5 questions)

Discovery Questions (create 3 questions)

Activation Questions (create 5 questions)

Projection Questions (create 4 questions)

Transition Questions (create 3 questions)

Submit your original list of questions (20 total)

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Explanation & Answer

Attached.

Running head: ADAPT QUESTIONING TECHNIQUE

ADAPT Questioning Technique - Coke

Student’s Name
Institution Affiliation

ADAPT QUESTIONING TECHNIQUE
Assessment Questions


Why do you prefer Coke products to others?



What do you think Coca Cola needs to improve to make the products more appealing?



Do the marketing strategies of coke product appeal to you? What ...


Anonymous
Excellent resource! Really helped me get the gist of things.

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