BUS 661 Ashford British Airways Vision and Organizational Change Article Paper

User Generated

Frnagreery

Business Finance

BUS 661

Ashford University online

Description

Locate one scholarly article that discusses vision in relation to specific companies going through organizational change. The change could be growth, decline, or some form of restructuring. Select a company that is featured in the article, and go to that company’s website to view the vision statement for the organization. Using the vision statement of your chosen company, discuss the following points:

  • Evaluate the article and describe the current vision statement and the change occurring within the organization.
  • Does the vision statement meet the challenges of the overall change initiative?
  • Possible revisions that could be made to the vision statement to meet the image of the organization after changes have been implemented.

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Explanation & Answer

Attached.

Running head: VISION AND ORGANIZATIONAL CHANGE

Vision and Organizational Change
Institutional Affiliation
Students Name
Date

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VISION AND ORGANIZATIONAL CHANGE

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Vision and Organizational Change
The vision statement of any organization is the central guiding principle that helps in
spearheading organizational change. British Airways, which suffered a massive downfall
before stabilizing, is one of the good examples of organizational change discussion. This
article ‘‘Case Study of the Change Management of British Airways after the Economic Crisis
of 2008’’ by Agnes Meszaros in 2014 has provided a good explanation of the vision and
organizational change. As a result, the paper will focus on the mentioned article and discuss
the vision statement of British Airways and the change that was occurring to the company.
This author have explained the challenges that B...


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