Question Description
I don’t know how to handle this Business question and need guidance.
Research and select a company or organization that has been in some type of current negotiations (e.g., union contracts, mergers, buy-outs, product disputes, patent infringement.). Then, summarize the company or organization’s history and current negotiation status. Highlight some of the negotiator-cognition issues they may have encountered during negotiations. Discuss decision-analysis tools that are used in negotiations. Were any of these tools used by your company during negotiations? Next, explain what a BATNA is and how it is used during negotiations. Try to determine if one or both sides had a BATNA and, if so, summarize your understanding of it. Finally, provide recommendations for the company to use in future negotiations based on what you have learned in this unit. How could they use best practices in negotiations to improve future negotiations?
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Explanation & Answer
Attached.
Running head: MERGERS AND ACQUISITION CASE STUDY
MERGERS AND ACQUISITION CASE STUDY
Name:
Course Number and Section:
Instructor:
Date:
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MERGERS AND ACQUISITION CASE STUDY
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Disney - 21st Century Fox Merger and Acquisition
Introduction
Hayes (2019) defines Mergers and Acquisition as a consolidation where two or more
companies of approximately the same size come together and have one system of operation in
terms of financial transactions, tender offers, acquisition or buying of assets and management
acquisitions. A merger is where two companies come together to form one corporate entity. On
the other hand, an acquisition is where one company with strong financial muscles takes the
other company. The two terms are used concurrently in the world of corporate finance today.
According to Lewin (2019), Disney and the 21st Century Fox merger happened on the
twentieth day of March 2019. The Disney Corporation was negotiating a potential acquisition of
the 21st Fox Century entertainment with its direct satellite divisions for broadcasting and cable
entertainment. The merger negotiations did not include Fox's studio lot, newsgroup, TV stations,
and sports. Disney wanted this merger and acquisition to happen to grow its enterta...
