communication plan need to be done

Anonymous

Question Description

For this project, you are preparing for a job interview at a new company. As part of the interview process, you have been asked to create a communication plan for the company so that it can tailor its message to different audiences.

To prepare for the interview, you will be filling out the Communication Plan and Interview Questions document for the company’s Human Resources team. This document has two parts. In part one, you will think about how to change a message for different audiences. In part two, you will discuss the unintended issues of delivering targeted messages. You will also think about a successful example of an adapted message. The ability to convey and receive written communications is a critical skill to your personal and professional development in the digital age.


Competency

In this project, you will master the following competency:

  • Determine the considerations and adjustments needed to communicate effectively with diverse audiences

Scenario

A group of diverse business people discussing environmental technology

You are a professional in your field and have recently decided to change career paths. At your current job, it is clear that there is not much opportunity to move up in the company.

After a few months of applying elsewhere, you make it through the phone-screening process at LivingPlanet and are invited to interview with the hiring manager next week.

You receive the following email from Human Resources:

From: LivingPlanet Human Resources
To: HR@ LivingPlanet.com
Date: 2/9/2025 09:22 a.m.
Subject: Living Planet Interview

Good morning,

It was great speaking with you last week. The hiring manager for this position would like me to confirm the following details for your interview next week.

Before candidates interview, we ask them to create a sample communication plan to showcase their interpersonal and communication skills. We also want to assess the candidate’s ability to work with diverse audiences, as this ability is an essential skill for this position.

Please review the following instructions:

Create a communication plan to market LivingPlanet’s campaign message to diverse audiences. Attached are the profiles of three different companies, which represent three diverse audiences. Choose two of these companies to target in your communication plan. In your plan, use the demographic information provided for each company to more effectively communicate the following campaign message:

“LivingPlanet works in international environmental protection. We lobby for businesses everywhere to become more environmentally conscious. Right now, we are asking businesses to take a pledge to be more responsible and help us protect the environment. This month, we’re challenging businesses to make an initial investment to mitigate long-term environmental impacts.”

Please email your communication plan to the hiring manager prior to your interview.

During your interview, the hiring manager will ask you questions based on your plan, so come prepared to discuss.

Please let me know if you have any questions!

Best regards,

Tonja Shelley
Talent Acquisition | Human Resources
LivingPlanet


Directions

For this project, you need to create a communication plan to market LivingPlanet’s campaign message to two different audiences. Then, based on your communication plan, you will prepare answers for your in-person interview.

To do this, download and fill out the Communication Plan and Interview Questions document, which you can find in the “What to Submit” section.

Prior to starting part one, read the Company Profiles, which you can find in the “Supporting Materials” section. Choose two companies and consider how you will make changes to the message for each target audience. Be sure to explain the rationale behind your communication plan.

Once you finish your communication plan, move on to part two. Review the interview topics to prepare for your in-person interview for this section. Use your communication plan to address the questions.


What to Submit

Every project has a deliverable or deliverables, which are the files that must be submitted before your project can be assessed. For this project, you must submit the following:

Communication Plan and Interview Questions document
Download and complete the Communication Plan and Interview Questions document. In part one, outline the considerations and adjustments you will make to the campaign message for two different companies. In part two, refer to your communication plan and prepare for a professional interview with the hiring manager.

Tutor Answer

Chancellor_Ivy
School: UIUC

Attached.

COM-30122 Communication Plan and Interview Questions Document
Part One: Communication Plan
Before starting part one, read the Company Profiles located in the “Supporting Materials” section of the Project Instructions. Choose two
companies to base your responses on for this section.
Your communication plan should explain how you will make changes to the company’s message for each target audience. Your goal is to use
audience information to effectively communicate with each company. Unfortunately, you do not know which member(s) of the company will be
receiving your message. Therefore, it is important to consider each company’s employees, values, and goals.
Be sure to explain the rationale behind your communication plan since you’ll be expected to email it to the hiring manager before your
interview. Give enough guidance and explanation that the communication plan can speak for itself. You may not have a chance to formally
present your plan or justify your choices. Use the company profiles to support your recommendations. Type your responses in the table
provided.
Company 1: Company A
Company 2: Company C
Topic

Question

Describe each audience.

Audience
Information

Identify the most important
demographic information to use
when targeting this audience in
your communication.

Company A
This is a start-up company located in
Austin, Texas. It has 10 employees, 60
percent of whom speak Spanish.

The most important demographic
information that this company can use
while targeting its audience is the social
background of the customers. Most of
them speak Spanish, enabling the
company to know the most effective way
to communicate with them and places to
look for the customers.

Company C
This is a Fortune 500 corporation located
in Shanghai, China. It currently comprises
of about 3,400 employees and offers its
services to more than 100,000 customers
around the world.
The essential demographic information
that the company can use while targeting
its audience is the number of its clients.
Over 100,000 customers mean that
business has expanded internationally;
therefore, it has to use efficient
communication channels to ensure the

Explain what to consider when
crafting an effective message for
this audience.

Considerations
Explain why these considerations
are important. Use information
about each audience to support
your answer.

Recommend changes that would
make each message more
effective for the target audience.

Adjustments

Explain why your
recommendations would make
the message more effective for
each audience. Use audience
information to support your
answer.

Some of the crucial factors to consider
while creating an efficient message for its
audience include the mission and vision of
the company, as well as its achievements.

intended information reaches all
customers.
To create a influential message for this
company’s audience, I will focus on new
improvements and innovations that have
been introduced to enhance the customer
experience.

The mission and vision of the company
provide an insight into the strengths and
ambitions of the company, which would
attract customers who want to associate
themselves with quality products and
services.
Internal communication should also be
reminded about the company’s mission
and vision so that employees can continue
the commitment towards achieving their
objectives.
The message should be brief and straight
to the point. It should also focus on the
values that the customers are looking for.

This is already a well-established
company, and therefore customers
already know its strengths and
weaknesses. Consequently, they need to
see improvements and new innovations
for a unique experience. These also
encourage employees to improve
productivity.

Customers come across different
companies in a specific industry and
choose the one with a convincing
message. A brief and straightforward
message is easy to understand.

Although the company has over 100,000
customers in different parts of the world,
it still creates compelling messages for its
target audiences. A brief and
straightforward message is easy to
understand, and that is what customers
need.

The message should be brief and
straightforward. It should also focus on
the values that the customers are looking
for.

Recommend the best delivery
methods for each audience.

Delivery
Method
Explain why you chose this
method for each audience. Use
the audience information to
support your explanation.

1. Social media
2. Advertisement through campaigns,
promotions, or posters.
3. Mainstream media
4. Email

1. The internet
2. Mainstream media
3. Social media
4. Ad campaigns
5. Email

Most customers today use the internet,
and the above outline methods target
internet users. Technology is also efficient
in internal communication within an
organization though emails and other
messaging services, as well as video
conferencing.

Most customers today use the internet,
and the above outline methods target
internet users. Cable media is also still
prevalent in society and therefore a
reliable way for communication.
Technology is also efficient in internal
communication within an organization
though emails and other messaging
services, as well as video conferencing.

Part Two: Interview Questions
Onc...

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Anonymous
Top quality work from this tutor! I’ll be back!

Anonymous
It’s my second time using SP and the work has been great back to back :) The one and only resource on the Interwebs for the work that needs to be done!

Anonymous
Thanks, good work

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