GU Strategic Planning Chart Government and Caregivers Paper

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Guangdong University


Using Figure 3.1 in Writing Proposals on page 39, create and share a Writer-centered chart. What does this chart reveal about the stakeholder/readers you've identified as being central to the proposal project? (please go through the file Proposal Project  first) you should focus on the idea from the proposal project. What do these readers need to know? How will you determine "need to know" vs. "want to tell" information?

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Problem Statement Is there a problem? The problem is the lack of adequate health literacy and sufficient healthcare facilities among the citizens due to the insufficient integration of education to the locals. What exactly is the problem? Many of the citizens, especially older adults, tend to be lacking efficient education regarding their lifestyle and healthy living thus may not prevent specific health problems like obesity. The citizens need to be educated regarding health issues. How serious is the problem? Health literacy is a critical issue in today's health care environment since literacy regarding health matters enhances an individual's capacity to comprehend necessary health information requires making specific health decisions. It has been concluded that low literacy levels and inadequate health facilities are significant predictors of poor health outcomes among the locals, especially among older adults. Due to lack of education, patients would tend to regularly use the emergency services, experience higher health care costs, and not even use or access certain preventive services such as vaccination effectively and thus associated with relatively higher rates of mortality. What kind of proposal would solve the problem? Inadequate health care facilities and lack of health literacy is one of the majors issues hindering the health system, and the following proposals could be used to address that issue: assisting the local people to become active partners in their health care, and the health provider are encouraged to inform the people on what activities to expect to experience a healthy lifestyle; Incorporating health literacy concepts into the community needs to be considered since the lack of health education is an issue in public health in the 21st Century. Again, recognize how health facilities can be improved to take a leadership role in educating the public about health matters such as avoiding obesity; and again, utilizing strategies such as effective communication to promote health education and better facilities to the local people. 38 Chapter 3 Strategic Planning for Proposals and UCH usually look accountants, or lawyers who check over the methods, facts, and figures of the pro- your primary readers might turn for advice. They could be supervisors, experts, posal or grant. Compared to the primary readers, these secondary readers often have different motives for reading the proposal. As experts, they are ing for more specialized information than the primary readers. For example, as an advisor, the senior engineer at a company could significantly influence whether a proposal is accepted, because he will study the technical feasibility of As you write the proposal, you should keep that senior engineer in mind, even though he may not be the person who can say yes to your ideas. your ideas. Tertiary Readers (Evaluators) Tertiary readers are the people who you do not expect to read your proposal but who would have a stake in what you are proposing. For example, tertiary readers could include reporters, hostile lawyers, program assessors, historians, politi- cians, the public, or your competition. At first, it might seem odd to keep the interests of these distant readers in mind, but tertiary readers often prove to be people who can unexpectedly sabotage (or support) your plans. You should al- ways identify these potential readers to make sure that you are not writing some- thing that would make you or your organization vulnerable to their challenges. Gatekeepers (Supervisors) Gatekeepers are the readers who have the most direct influence over you. They could include your supervisor, the CEO of your company, an accountant, or your company's legal counsel. They might include the board of directors of your organi- zation. Gatekeepers are the readers who need to endorse your proposal before it is sent to the primary readers. Again, it might seem strange to keep the needs of these readers in mind as you invent your ideas. But if your proposal or grant is not acceptable to your boss or the legal department, then the primary readers will never have the chance to say yes. You need to make sure you understand what these gatekeepers want to see in the proposal before you start writing it. Otherwise, the proposal may end up in an endless loop of revisions as various gatekeepers ask for further changes. you haven't noticed already, these four classes of readers represent a variety individuals who will influence the development of the proposal. How can you iden- tify all these different people and their interests? One way is to use a worksheet to help you identify and sort out all these different readers (Figure 3.1).' Here is how the worksheet used: 1. Place yourself and/or your organization in the half-circle labeled Writer. 2. In the arch labeled Primary, write down the primary readers, preferably by name, who will be directly responsible for making a decision on If writer-centered your "The audience worksheets in Figures 3.1 and 3.2 are similar to those provided by J. C. Mathes and Dwight Stevenson in their book Designing Technical Reports (pp. 15-23). The worksheets used here, however, are designed differently to focus on the audience issues that are important to proposals. The Rhetorical Situation 39 FIGURE 3.1 Writer-centered Worksheet Gatekeepers Tertiary Secondary Primary Writer proposal. You should list only one or two primary readers, because only a few people will have the power to say yes or no to your proposal. 3. In the Secondary arch, write down all the readers who might serve as advi- sors to the primary readers. Think about the people to whom the primary readers might turn for information or advice. In most cases, you will find that there are many more secondary readers than primary readers. 4. In the Tertiary arch, try to imagine anyone else, no matter how remote, who might have a stake in your proposal. Write down the people who might use your proposal, even if you never intended for them to possess a copy. 5. In the Gatekeepers box, list your supervisors. As you think about gatekeep- ers, write down people who need to approve your proposal before it is sent to the primary readers. The writer-centered worksheet helps you visualize your potential readers by spatially viewing their relationship to you. Your primary readers are usually the most important part of your audience, so they occupy the circle closest to you. The secondary and tertiary readers occupy places a bit further away. The gate- keepers are off to the side because they are not really the intended readers of the proposal, but they will supervise your work. What about the readers of grant proposals? The process is the same. You may not know the names of the readers, but you can make some guesses about the types of people who will be reading the proposal. Put your best guesses in the writer-centered chart. That said, at many foundations you should be able to find out the names and backgrounds of the people who will review your grant pro- posal. Once you identify who will be reading the proposal, you can use the Internet to find out more information about them.
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Running head: Health and Medical

Health and Medical
Student Name
Institutional Affiliation
Course Title



Writer-centered worksheet

Chairman of the department

Primary arch-class mate
Secondary arch-the community
Tertiary arch-villagers.


It is the responsibility of the government in conjunction with the healthcare agencies to
ensure that the citizens of a nation get sufficient health facilities as well as efficient healthcare
literacy since that is what will result in a healthy society. The government is the primary
stakeholder, in this case, is urged by the writer to ensure that there are measures put in place
within the healthcare sector to offer citizens appropriate healthcare services capable of enhancing
their health status, thus creating a healthy society.
The readers in this proposal (the government and healthcare givers) should understand
that many citizens and most importantly adults are not aware of healthy living since they luck
efficient education...

Really great stuff, couldn't ask for more.


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