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What is Opinion Leadership?
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Opinion leadership is leadership by an active media user who interprets the meaning of media messages or content for lower-end media users. Typically the opinion leader is held in high esteem by those who accept his or her opinions.
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Most Popular Content
MT 434 Purdue Global University Logistics and Strategy Supply Chain Essay
Unit 2 Assignment: Logistics and Strategy
Logistics and strategy are the two main points of the profession of logistics ma ...
MT 434 Purdue Global University Logistics and Strategy Supply Chain Essay
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Create a PowerPoint Presentation
Use Presenter View
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