Description
1.What is Panera Bread’s strategy? Which of the five generic competitive strategies discussed in Chapter 5 most closely fit the competitive approach that Panera Bread is taking? What type of competitive advantage is Panera Bread trying to achieve?
2. What does a SWOT analysis of Panera Bread reveal about the overall attractiveness of its situation? Does the company have any core competencies or distinctive competencies? Also provide a TOWS Matrix that pulls together your SWOT and core competency thoughts.
3. What are the primary components of Panera Bread’s value chain?
4. What does the data in case Exhibit 1 reveal about Panera Bread’s financial performance? How well is the
company doing financially? Use the financial ratios in Table 4.1 of Chapter 4 as a guide in doing the
calculations needed to arrive at an analysis-based answer to your assessment of Panera’s recent financial
performance. In addition to the ratios in Table 4.1, there are occasions when you will also need to calculate
compound average growth rates (CAGR) for certain financial measures. The formula for calculating CAGR
(in percentage terms) is as follows:
CAGR % = [ending value ÷ beginning value] 1/n – 1 x 100
(where n = the number of year-to-year or period-to-period changes)
5. What does the data in case Exhibit 2 reveal about Panera Bread’s operating performance?
6. What does the data in case Exhibit 7 reveal about Panera Bread’s 3 business segments?
7. Based on the information in case Exhibit 3, which fast-casual and full-service restaurant chains appear to be Panera’s closest rivals?
8. What strategic issues and problems does Panera Bread management need to address?
9. What does Panera Bread need to do to strengthen its competitive position and business prospects vis-à-vis
other restaurant chain rivals?
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Explanation & Answer
Attached.
Running head: PANERA BREAD INC.
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Panera Bread Inc.
Student’s Name
Institution Affiliation
PANERA BREAD INC.
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1. Panera Bread’s strategy, Competitive Approach, and Competitive Advantage
Panera Bread’s Inc is using product differentiation strategy. As well, the company is utilizing the
same approach, i.e., focused differentiation strategy to target urban workers and suburban
dwellers. The company achieves this strategy by serving signature baked goods, sandwiches and
soup of special recipes that their competitors can’t match. Their food is healthy-based, trendy
and of high quality compared to the food of the rival companies. The company will use highquality food as a competitive advantage over rivals.
2. SWOT Analysis of Panera Bread, And Competencies
SWOT-analysis helps in understating strengths, weaknesses, opportunities, and threats.
Therefore, the company’s SWOT analysis includes:
Strengths
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High quality products, product
differentiation, and unique dining
experience
Good brand image and
recognition
Effective growth model
Healthy products, high quality
ingredients, and unique recipes
Efficient supplier and distribution
model (vertical integration)
Good relation due to high
corporate responsibility
Weaknesses
Opportunities
-
Threats
Availability of new markets, as well, as
new geographical locations
Introduction of new menus, breakfast and
take-home bakery
Lifestyle living awareness has created a
need for healthy foods and organic
products
PANERA BREAD ...
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