Labelling and packaging in Australia, assignment help

Anonymous
timer Asked: May 29th, 2016
account_balance_wallet $9.99

Question Description

DISCUSS RECENT ISSUES IN LABELLING AND PACKAGING IN AUSTRALIA
instructions.the paper should be free from plagiarism,fre from errors,not less than 7 pages 

Tutor Answer

boybeast
School: Rice University

Running head: RECENT ISSUES IN LABELLING AND PACKAGING IN AUSTRALIA 1

Recent Issues in Labelling and Packaging in Australia
Name
Institutional Affiliation

RECENT ISSUES IN LABELLING AND PACKAGING IN AUSTRALIA

2

Introduction
Rijk and Veraart (2010) defines packaging as the technology that entails closing or
protecting products for effective storage, distribution, selling and consumption. Effective
packaging requires proper execution of activities such as designing, evaluation and sufficient
package production. Accordingly, labelling exists as part of packaging. However, labelled
products appear with printed material displayed on the products package. The success of any
business organization depends on appropriate labelling and packaging and labelling of food,
beverages and other products that the firm may be selling or supplying. Proper packaging
employs proper product description techniques and makes it more accessible hence assists the
business enterprise to cut its costs by selling its products without using a sales person
(Chiellini, 2008). It is, therefore, imperative to examine major recent issues and trends in
packaging and labelling in Australia.
Trends in Packaging and Labelling
Rijk and Veraart (2010) identified different issues and trends posing synergistic
impact to labelling and packaging of products in Australia. These issues included varying
consumer dynamics, setting and attainable universal designs, the ongoing growing need for
sustainability in packaging, growing demands for recycling regulations, legislation, and/or
voluntary, agreements, smart packaging as well as e-commerce. Nevertheless, these issues
tend change from one field to another with most of the affected fields ranging from electronic
sector, packaging of retail food as well as pharmaceuticals.
Issues and Trends Affecting the Australian Retail Food Packaging Industry
PCA (2015) cites a several issues affecting the packaging of retail food and products
in Australia. These issues range from cost control, growing need for using senior friendly

RECENT ISSUES IN LABELLING AND PACKAGING IN AUSTRALIA

3

packaging, bar coding, encouraging compliance as well as anti-counterfeiting. Today the
Australian government conducts ongoing programs through the Packaging Council Australia
(PCA) to strengthen the need for achieving convenience when packing consumer products
within the food and retail industry. Government efforts on emphasis controls many food
decisions in Australian packaging today. PCA (2015) adds that such emphasis have a higher
influence on food packaging in the future when compared to any other attribute. Additionally,
Australian consumers are more attracted and have growing interest in packaging that suits
direct use in both ovens and microwaves as well as prestigious features like easy-toopen/easy-to-close packaging. A good example of such a case is the idea of the Chicken of
the Sea International to market she...

flag Report DMCA
Review

Anonymous
Thanks, good work

Brown University





1271 Tutors

California Institute of Technology




2131 Tutors

Carnegie Mellon University




982 Tutors

Columbia University





1256 Tutors

Dartmouth University





2113 Tutors

Emory University





2279 Tutors

Harvard University





599 Tutors

Massachusetts Institute of Technology



2319 Tutors

New York University





1645 Tutors

Notre Dam University





1911 Tutors

Oklahoma University





2122 Tutors

Pennsylvania State University





932 Tutors

Princeton University





1211 Tutors

Stanford University





983 Tutors

University of California





1282 Tutors

Oxford University





123 Tutors

Yale University





2325 Tutors