BBA 3301 CSU Stock Market Exchange of Apple Research Paper

BBA 3301

Columbia Southern University


Question Description

I need support with this Management question so I can learn better.


Research Paper: Part II

In Unit II, you began working on your research paper that will be due in Unit VII of this course. In this unit, you will continue researching the company that you selected for your paper(Apple - see attachment). For this assignment, evaluate the following items in relation to your chosen company:

  • Which stock market exchange is the company listed on?
  • Look at the past three years’ worth of stock activity for your company.
    • What is the average stock price during that period?
    • What was the high/low price?
  • Has the company ever initiated a stock split?
  • How many shares of stock are outstanding? Authorized? Issued?
  • Would you invest in this company based on what you have evaluated? Why, or why not?
  • Compare this company’s stock to another company within the same industry. How does the stock compare in terms of price and activity? Explain.

Your paper must be at least two pages in length, and you must use at least two sources. Please adhere to APA Style when creating citations and references for these sources.

Unformatted Attachment Preview

Running head: APPLE’S OVERVIEW 1 Apple’s Overview Name Institution APPLE’S OVERVIEW 2 History and Background Information on Apple. The firm that will be analyzed is Apple. It is one of the biggest companies in the US, and it is also very profitable. The company was started in the year 1976 in the state of California. Its founders were Steve Jobs and Steve Wozniak. For more than three decades after being founded, the company engaged in the selling of personal computers, which made use of the Macintosh operating system (Kubilay, 2015). All through the 1990s, the firm was not doing well since the sales were down by a huge margin. It was after the nineties came to an end that the company started to re-establish itself as an industry leader. That started with launching the iPod, which happened in the year 2001. By the year 2007, the company had innovated and made a smartphone called the iPhone, which would become one of the most revered items in technology. Since then, Apple has grown to be the largest publicly traded company in the world. The Industry and Type of Firm Apple can be termed to be a technology company whereby it engages in the manufacture of many consumer technologies. As well, it is involved in the making of computer software, which is made to works in its products such as iPhones and laptops. Additionally, the company has made a move to online services through its entry to music streaming. So, it is a company that has managed to be a key player in the technology industry through its policy of constant innovation to meet the needs of clients. Banking Structure of Apple The banking structure of Apple can be termed to be highly polished. For instance, in other companies, they are used to funding their activities using external capital. Given that, they have to take loans from banks and other lending institutions. For Apple, the situation is different, APPLE’S OVERVIEW 3 given that the company can collect money from the clients at a very fast rate. As well, the firm has managed to keep its inventory very low (Türkay, Saraçoğlu, & Arslan, 2016). Given the ability of the company to have a good cash flow, it implies that in most cases, it does not have to borrow in the process financing its activities. In terms of debt capitalization or what the company owes the suppliers, it has been increasing in the last three years by 63% to stand at 225.8% billion US dollars. That is caused by the slow pace the company has when paying suppliers (Montgomerie & Roscoe, 2013). As for the financial leverage of the company, it has also been on the rise at a rate of 126%. Lastly, when assessing the debt to equity ratio, it stands at 112%, which has been a huge increase. Current and Past Investments at Apple In terms of investments, Apple has been strategic in its approach. In the past, it made investments by making acquisitions of software companies, which would enable the company to make products that appeal to the clients. Some of the software companies that were acquired include Propel Software and C3 Technologies. The firm has also acquired Shazam and offer their clients a way of identifying music. In terms of hardware, the company has made a move to acquire Beats by Dre, which deals with selling headphones. Currently, the company has invested in the streaming services with a service named Apple plus which works through subscriptions. Using Apple Plus, the company has even moved to the creation of original content. That has resulted in an increase in the number of subscribers on its platforms. All the mentioned investments have made Apple very successful. APPLE’S OVERVIEW 4 References Kubilay, İ. A. (2015). The Founding of Apple and the Reasons behind Its Success. Procedia - Social and Behavioral Sciences, 195, 2019-2028. doi:10.1016/j.sbspro.2015.06.222 Montgomerie, J., & Roscoe, S. (2013). Owning the consumer—Getting to the core of the Apple business model. Accounting Forum, 37(4), 290-299. doi:10.1016/j.accfor.2013.06.003 Türkay, M., Saraçoğlu, Ö., & Arslan, M. C. (2016). Sustainability in Supply Chain Management: Aggregate Planning from Sustainability Perspective. PLOS ONE, 11(1), 1-18. doi:10.1371/journal.pone.0147502 ...
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Final Answer


Apple Research Paper
1. Stock Market Exchange
2. Worth of Stock Activity for Apple
3. Apple Stock Split
4. Shares Outstanding and If I can invest in Apple
5. References



Apple Research Paper
Institution Affiliation


Apple Research Paper
Stock Market Exchange

Founded in the year 1976, this company has grown over time to become one of the
largest and most profitable firms in the world today. It deals with products such as digital music
players, personal computers, media devices, and mobiles, among others. Its major segments
include Europe, China, America, Japan, and the rest of the Asian region. Some of the renowned
Apple products include Apple television, Apple watch, among others. The company is listed in
NASDAQ under the name AAPL. With its stocks traded in this market, people have two options...

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