Business Finance
MGT 401 Saudi Electronic University Hewlett Packard Strategy Implementation Paper

MGT 401

Saudi electronic university

MGT

Question Description

I’m studying for my Management class and need an explanation.

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Project: Strategic Management of the company ‘X’ Structure of the project This project aims to study the strategic management of your selected company ‘X’. It includes three main parts: - Part 1: Assignment 1= Environmental scanning & strategy formulation. Part 2: Assignment 2= Strategy implementation. Part 3: Assignment 3= Evaluation and control. Description of the company ‘X’ - It is a company from your choice; From real national or international market; - It is publicly traded company; - Produces and commercializes more than one product; Sufficient information about the strategies of the company, its functions, structures and product lines are available; This company should have at least one partnership with other company (es) (alliances, joint venture, arrangement…). - Note. If you face any ambiguity regarding the choice of the corporation, kindly feel free to ask more clarification from your instructor. Assignment 2: Part 2 of the project Strategy implementation Learning outcomes: 1. Understand the contribution of various functional areas e.g. production, marketing, purchasing and supply management to the overall well-being of the organization (Lo 1.2.) 2. Gain insights into the strategy-making processes of different types of organizations (Lo 1.7) 3. Identify appropriate strategies for different situations (Lo 3.1). Assignment Questions Consider the same company ‘X’ that you have already used in assignment 1 and answer the following questions 1. Describe the roles of directional, marketing, operations and human resource strategies in the overall well-being of your selected company. 2. Classify the products of your selected company based on the BCG matrix. (fill out the table in the answer sheet). 3. Describe at least one partnership that your selected corporation has with other company (es). Is it successful? Justify. 4. Describe the structure of your selected company. Assignment Answers: 1. Describe the roles of directional, marketing, operations and human resource strategies in the overall well-being of your selected company. Answer: ……………… 2. Classify the products of your selected company based on the BCG matrix. (fill out the following table) Answer: Table 1. BCG matrix of the company ‘X’ Stars Question Marks 1. 1. Market Growth Rate Cash Cow 1. Dogs 1. Relative market share 3. Describe at least one partnership that your selected corporation has with other company (es). Is it successful? Justify. Answer: ……………… 4. Describe the structure of your selected company. Answer: ……………… Assignment 1: Part 1 of project Environmental scanning & strategy formulation Learning outcomes: 1. Understand the basic concepts and terminology used in Strategic Management. (Lo 1.2) 2. Identify opportunities and threats as well as strengths and weakness in the operating environment of hypothetical and real-world organizations (Lo 2.9) 3. Understand issues related to strategic competitive advantage in organizations (Lo 2.2) 4. Identify appropriate strategies for different situations (Lo 3.1). Assignment Questions 1. Briefly present your selected company (name, industry, nationality, location, size, activities, products…) (Max 200 words). 2. Determine the opportunities, threats, strengths and weaknesses of your selected company by completing the SWOT matrix below. 3. Does your selected company have social responsibility? If yes, discuss its impact on competitive advantage of the corporation. (Max 400 words) 4. Based on the figure 4.3 (Ch4-slide no 18) and the textbook text relative to Porter’s Five forces of competition framework, assess the power of the buyers, suppliers and substitutes of your chosen company. How formidable are the barriers to entry and how intense is the rivalry among existing firms? 5. What is the competitive strategy used by your selected company? Justify. Assignment Answers: 1. Briefly present your selected company (name, industry, nationality, location, size, activities, products…) (Max 200 words). Answer: Hewlett-Packard well knows the brand as Hp is worldwide Information and Technology Company that was founded in 1939 is headquartered in Palo Alto, California, in the United States. The company has specialized in Information Technology services and consultation, provision of computer software and hardware. Hp operates entirely in the competitive market structure across the globe. The company has been running as a sole entity until the year 2015 when it split to Hewlett Packard Enterprise and H.P. Inc. Hp has an estimation of 66,000 employees, with over $ 103 billion assets. The annual net income is $ USD 5 billion. Being listed in the NYSE, the company makes massive investments in sustainability development. The leading P.C. manufacturer has specialized in the development and manufacture of computing devices, data storage, designing networking hardware and software as well as delivering services Homeijer et al., (2011). The main products in the market that Hp boast of are scanners, digital cameras, desktops and laptops, PDAs, and serves. H.P. has an office strategy that steers its development and investment plan of $3.6 billion, which focuses is on the development of a global technical community. H.P software also provides cloud computing solutions and data professional assistance. 2. Determine the opportunities, threats, strengths and weaknesses of your selected company by completing the SWOT matrix in the answer sheet. Opportunities - Threats An innovative ability to create - The P.C. market is declining new products - Political and legal regulations - Online markets - High pressure due to market - Cost reduction due to supply chain digitization - competition - Extension of brand presence due to diversification raw materials - Strengths - Strong global brand image - A large product portfolio - High sales and shipments with a - Weaknesses - Recent fallouts leading to declining gross margins - Higher dependence on the U.S. significant market share market with little focus on Growth and higher innovation global markets ability - The escalating cost of labor and - High leverage which has created a strong financial condition Dependence on external suppliers - Over-reliance on external suppliers 3. Does your selected company have social responsibility? If yes, discuss its impact on competitive advantage of the corporation. (Max 400 words) Answer Social responsibility has reinstated the firm's sustainability performance improving its leverage and market capacity. To gain market recognition on global aspects requires financial sustainability, which is dependent on the organization's output. The higher the market consumption from social structures increases costs and reduces the expenditure of the initial cost Reilly & Hynan, (2014). Support from top social structures is crucial in running all organizational activities, with passionate employees, the organization tends to win more markets and gaining greener pastures. The other program is the Eco-Advocate, which improves sustainability through education of the public, in turn, acquiring more assets. Environmental management is one social responsibility that H.P. has considered with it providing environmentally friendly green products. Being involved in such a global business where some countries might incorporate greener products while others see it as expensive. With such regulations and conflicting laws, there is a reduction in opportunities for investment in green products. 4. Based on the figure 4.3 (Ch4-slide no 18) and the textbook text relative to Porter’s Five forces of competition framework, assess the power of the buyers, suppliers and substitutes of your chosen company. How formidable are the barriers to entry and how intense is the rivalry among existing firms? Answer Bargaining power of suppliers- in this segment, few suppliers supply on credit while others offer low-cost services, which makes the suppliers bargain power inferior. With low barging power, suppliers tend to risk H.P.'s ability to conquer their competitors. Bargaining power of buyers-HP operates in perfectly competitive markets where buyers have great choices; hence high power, with such powers from buyers, new products have to be created to match the demand. The threat of new Entrants-new products from Korea and China have eaten up the market space of this USA venture. The substantial higher risk makes the firm invest more in new products, which tends to over-consume the input, thus low output. The threat of rivalry between existing firms-existing firms has created a moderate market where buyers have an advantage of opportunity cost, which improves the inter-firm competition. With such margins, the market share is shared with all competitors; thus, a weaker product loses market to purchase. Barriers to entry-large initial investment for the H.P. brand limits it from producing cheaper products. The other barrier is a high expenditure on marketing and distribution. The other barrier is the need for constant innovation to match market speed. 5. What is the competitive strategy used by your selected company? Justify. Answer H.P. uses three competitive strategies to match market competition and consumer demands. Being a global leader in personal systems and printing, it needs to continually create new products and invent new machines to protect the core. In the cause of active aggressiveness to protect and defend its core business, H.P. earns a tremendous competitive advantage, Burgelman, McKinney & Meza, (2017). The other strategy is capturing the growth, where it matches its products with technological levels. In 2017 H.P. attained an agreement of $ 1.05 billion to purchase Samsung printers. The last strategy is creating innovative products that match the future through foundational strength, and such products include an H.P. Jet Fusion 3D Solution and the new Sprout Pro. References: • Burgelman, R. A., McKinney, W., & Meza, P. E. (2017). Becoming Hewlett Packard: why strategic leadership matters. Oxford University Press. • Homeijer, B., Lazaroff, D., Milligan, D., Alley, R., Wu, J., Szepesi, M., ... & Hartwell, P. G. (2011, January). Hewlett Packard's seismic grade MEMS accelerometer. In 2011 IEEE 24th International Conference on Micro Electro Mechanical Systems (pp. 585-588). IEEE. • Reilly, A. H., & Hynan, K. A. (2014). Corporate communication, sustainability, and social media: It's not easy (really) being green. Business Horizons, 57(6), 747-758. ...
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Final Answer

Attached.

Introduction
Analysis of HP’s structure
Paragraph 1
- HP has a strategic directional strategy focused on the company’s growth
- The company has established diverse research and development teams working from
specialized laboratories to design and develop next-generation technologies
Paragraph 2
- Stiff competition in the IT industry necessitates the combination of different marketing
strategies to remain relevant
- HP uses a wide variety of strategies-the most noticeable are internet and social media
marketing
Paragraph 3
- HP’s vision is to keep inventing
- The company is driven by the desire to progressively improve existing technologies
while at the same time making new inventions
Paragraph 4
- Skill development is paramount for a visionary company to achieve its objectives
- HP acknowledges this fact and has an array of training and certification programs for its
workforce
Paragraph 5
- Siemens and HP have an established strategic partnership that aims to empower users to
revolutionize their businesses through the use of additive manufacturing
- HP is the global leader and innovator in 3D printing, whereas Siemens is a pioneer in
both automation and digitalization


Running head: STRATEGY IMPLEMENTATION: HEWLETT PACKARD

Strategy Implementation: Hewlett Packard
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Institution

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STRATEGY IMPLEM...

DoctorHarry (3962)
Duke University

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