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Running Head: SNAPCHAT
SnapChat – Mobile Computing
Snapchat is a global multimedia messaging application system which has become a very
popular instant messaging tool. The application was created by three students namely Evan
Spiegel, Bobby Murphy and Reggie Brown in 2011. The idea was to create a platform where
messages only appeared for a short while before they disappeared. As of 2019, the organization’s
revenue was close to $1.7 billion worldwide. The application runs predominantly on Android
and IOS systems. Their main target audience is the younger generation as the application was
first made for students before expanding to global applications. The organization is heavily
reliant on mobile computing to remain successful. This text ...
15 Million Students Helped!
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