Running head: COMPETING IN INTERNATIONAL MARKET
Competing in International Market
Date of Submission:
COMPETING IN INTERTIONAL MARKET
Recent years have seen an immense proliferation in international trade and cross border
business operations as companies move their operations to other foreign countries. Companies
operating globally are attributed to development in technology, improvement in economic
conditions, globalization, as well as excellent transport and communication systems (Vesna
Grozdanovska, 2017). International business is characterized by the movement of goods (exports
and imports), movement of labor services, and distribution of production and manufacturing
operations across borders (Vesna Grozdanovska, 2017). International business operations have
contributed to significant economic benefits to host countries in terms of growth in the economy
and the GDP (Surugiub, 2015). This paper addresses the benefits that accrue to the companies
when they engage in international competition. Also, the paper entails a discussion of the strategies
to achieve a competitive advantage in the international market.
Benefits of competing in international markets
Multinational companies play an integral role in facilitating international trade by moving
the crucial business operation to other countries (Surugiub, 2015). Firms that have expanded their
businesses across the border enjoy various benefits in the market as well as growth in their brand.
some of the benefits that accrue to the multinational companies include a decrease in market
competition, an increase in customer base, economies of scale, a decrease in the cost of production,
and reduce pressure on local resources. Engaging in international trade helps multin...
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