A T Still University Strategic Managment Essay

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Business Finance

A. T. Still University

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Describe the benefits of good strategic planning and give examples of key terms of strategic management.

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1200 Words
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Explanation & Answer

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Running head: STRATEGIC MANAGEMENT.

Strategic Management.
Student Name.
Institution Affiliation.
Date.

STRATEGIC MANAGEMENT.

Strategic Management.
Introduction.
Every organization should work to ensure that they are making a profit in whatever
venture they are in. several ways are used to ensure this. Several companies do strategic
management to ensure that they arrive at their goal. Many people do not fully understand what is
meant by strategic management (Ansoff, 2018). Strategic management refers to the organization
of the resources possessed by the organization to achieve certain goals and objectives that have
been put in place by the company. This process involves goal and objective settings, analysis of
the environment where the company is going to work in. this is where the competition in the
market is analyzed (Rothaermel, 2016). Analysis of the internal organization and strategy
evaluation is also done. This is done to ensure that the management shares the strategies across
the organization. Another important topic in strategic management is strategic planning.
Strategic Planning.
Planning is very important in every endeavor. When doing anything the best way to
achieve the best is through great planning where a strategy is laid out on how we are going to
deal with a menace or work to ensure the success of the next plan, this brings us to strategic
planning. This refers to the process of laying down the direction in which your small business
should move (Cassidy, 2016). This is done through two assessments which include accessing
where you are at the moment and where you want the business to move. A strategic plan should
entail the business goals, mission, ...


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