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WestcliffU Merger of Equals Between Lafarge & Holcim Questions Discussion

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Question Description

I’m trying to learn for my Business class and I’m stuck. Can you help?

Read: “Cementing a Merger of Equals between Lafarge and Holcim Has Been Difficult” on pages 231-232. Prepare a 4 to 6 page APA formatted paper (with six peer-reviewed sources for support):

Answer questions:

1. Of the “Reasons for Acquisitions” discussed in the chapter, which reasons are the primary drivers of Lafarge-Holcim merger strategy?

2. Given that there have been performance difficulties of this “merger of equals,” which of the “Problems in Achieving Acquisition Success” do you believe have most likely affected this deal?

3. The new CEO, Jan Jenisch, has undertaken a restructuring strategy. Why do you think the market reacted negatively to this plan?

4. What would you suggest the firm do to improve it restructuring plan and ultimately its poor performance?

WestcliffU Merger of Equals Between Lafarge & Holcim Questions Discussion
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Final Answer

Attached.

Running Head: MERGER BETWEEN LAFARGE AND HOLCIM

Cementing a merger of equals between Lafarge and Holcim has been difficult
Name
Institution of Affiliation

MERGER BETWEEN LARFAGE AND HOLCIM

2

Cementing a merger of equals between Lafarge and Holcim has been difficult
1. Of the "Reasons for Acquisitions" discussed in the chapter, which reasons are the
primary drivers of the Lafarge-Holcim merger strategy?
One of the reasons as to why Lafarge and Holcim resorted to entering into a merger is to
offset competition. A critical strategy that can help firms to beat competition, regardless of the
industry in which they fall under, to include the construction and building industry, is entering
into a merger agreement. With a merger strategy, Lafarge and Holcim were able to attain a larger
market share under one roof. This plays a significant role in making the firms to be the most
successful in the market, with the relevant metric, in this case, being the market share.
The need to pursue an expansion/growth strategy is the other reason as to why Lafarge and
Holcim chose to merge. It is noted that both entities were intending to expand their operations so
that they may become competitive at the global level. The only way that this would be achieved
at the global level is for the two firms to combine efforts and operate as one, hence necessitating
the enforcement of a merger agreement (Vishwanath, & Krishnamurti, 2008).
Last but not least, the other reason for implementing a merger strategy between Lafarge and
Holcim is synergies. The two entities wanted t...

Paulseekers (2709)
UT Austin

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