TU Gatorade Zero Marketing Direct & Indirect Channel Strategies Discussion

User Generated

abirzob0112

Business Finance

Troy University

Description

Identify how your product reaches the consumer from the manufacturer. Does it follow a direct channel or an indirect channel? Identify all intermediaries that may be involved in this process.

The product is Gatorade zero.

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Explanation & Answer

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Running Head: DIRECT AND INDIRECT CHANNEL STRATEGIES

Direct and Indirect Channel Strategies

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DIRECT AND INDIRECT CHANNEL STRATEGIES
Direct and Indirect Channel Strategies
Gatorade zero is a beverage prod...


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