Business Finance
COMM 336102 UCSD Commercials Selling Products Discussion Questions

COMM 336102

University of California San Diego

COMM

Question Description

I don’t understand this Marketing question and need help to study.

Discussion Questions

1. Do you think it is in poor taste to publish commercials selling products when so many people are impacted by the economy? Why or why not? Explain.

2. What form or media would you use to promote hand sanitizer? Direct marketing or social media? Why?


3. Do you think product placement is ethical? Do you think people will be influenced by products they see in movies?


4. Do you think foods that make claims to be healthy, for example: “Cheerios will help lower cholesterol” should be subjected to the same rigorous testing and bureaucratic hoop-jumping that new drugs undergo prior to reaching the market? Why or why not?

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Final Answer

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Running head: ASSIGNMENT

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Assignment
Instructor name
Student name
Date

ASSIGNMENT

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Publishing commercials is the only way people get to know about the products being
launched in the market. But when the economy is badly impacted, it is not good to publish
commercials because people do not possess sufficient funds to buy the product, unless the
product is an essential commodity. Even if the product is an essential commodity, people try
to make maximum use of the goods. Considering the present situation, when the economies
of the developed nati...

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Purdue University

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