Business Finance
Cumberlands Netflix Organization Leadership and Decision Making Questions

University of the Cumberlands

Question Description

I’m studying and need help with a Business question to help me learn.

1. Discuss the major competitors for Netflix in this global e-commerce market.

2. Discuss the future or emerging technologies that would be leveraged to give Netflix a competitive advantage.

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Final Answer

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Running head: COMPETITIVE ADVANTAGE; NETFLIX

Competitive Advantage; Netflix
Student’s Name
Institution

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COMPETITIVE ADVANTAGE; NETFLIX
Competitive Advantage; Netflix
Introduction
Netflix is an American company that provides media services and also doubles up as a
production company with its headquarters in Los Gatos, California. The company has been in
existence for 22 years as it was founded in 1997 in Scotts Valley California. The primary service
offered by the company is an online streaming that is subscription-based and allows access to a
wide range of films and TV programs. In 2019, the company had at least 148 million active
subscriptions, of which 60 million were from the US. These subscriptions are projected to
increase in 2020 as there were 154 million trial subscriptions. The services offered by the
company are available globally except in mainland china, Crimea and North Korea. Despite its
success, the company faces stiff competition in its operations. The discussion below identifies its
significant competitors as an e-commerce business. The emerging technologies that can be
leveraged to increase its competitiveness will be identified and examined.
Major Netflix competit...

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