CSU Bottle of Coke Marketing Principles Case Study

User Generated

Onznobl89

Business Finance

Columbia Southern University

Description

The purpose of this assignment is for you to identify the basic principles of marketing. You will describe a target market, market segment, and a message, and explain how marketing research contributes to reaching a specific audience.

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Explanation & Answer

Hello dude🙋 , attached herewith is your task. Kindly go through the task before I submit for you. In case of any editing or revision kindly let me know. Let build success together.Thank you.

Outline
Description of the two commercials.
Message to the audience about Coca Cola Company.
Target Group- Brief discussion about the target group, age and interest.
Market Research methods- Discussion on how to utilize the methods.


Unit IV Web Assignment
This assignment allows you to demonstrate the following outcomes:
4. Identify the basic principles of marketing.
4.1 Identify both the potential target market and the potential market segment that a
business intends to reach.
4.2 Identify the connection between a commercial’s message and the specific market
segment.
4.3 Identify how marketing research contributes to reaching a specific audience.
Instructions: The purpose of this assignment is for you to identify the basic principles of marketing. First,
locate two ...


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