Internal Analysis of the Company
It is important to conduct an internal analysis to find the strengths
and weaknesses of the company. Therefore, for the part 3 of the SLP
project, we will look inside the company.
Please read the information in the background material, look for more
information, and then write a 2 to 3 pages report for your professor by
answering the following questions:
i) What are the two or three biggest strengths the company has that allow it to make the company's vision come to fruition?
ii) What are its main competitive advantages? Keep in mind that
if you are reporting on a military unit you may have to be a bit
creative here. But chances are your unit, or even branch of the
military does compete for funding and resources with other units. Every
organization wants to rank among the best of their peers.
iii) What internal weaknesses can you find?
NOTE: Please note that your report/assignment will
not be accepted without proper citations and references. You must use
the sources from the background material together with the sources you
find your own.
Your paper will be evaluated on how accurately you identify the
strengths and weaknesses evidenced by your company or organization.
Critical thinking is essential. Pay attention to how well you organize
and support your analysis with evidence. Be sure to document any facts
by citing the sources of that information within-text citations (or
footnotes) and a reference list. Papers should also include an
introduction and conclusion.
The following criteria will also be used to assess your paper:
>Precision: Does the paper address the question(s) or task(s)?
>Breadth: Is the full breadth of the subject, i.e., all the keys to the assignment, addressed?
>Depth: Does the paper/report address all
elements of the topic in sufficient depth? Does it include and apply the
background readings and other background resources? Are they included
>Critical thinking: Are the concepts of this module applied accurately, logically, and relevantly?
>Organization: Is the paper organized in a coherent and systematic manner? Are headings included in all papers greater than 2 pages?
>Clarity: Is the writing clear and the concepts
articulated properly? Are paraphrasing and synthesis of concepts the
primary means of response to the questions, or are thoughts conveyed
through excessive use of quotations?