Strategic Management: External Analysis MGT499 SLP 2


Question Description

External Analysis

An external analysis is very important for the success and survivability of a company. For the second part of the SLP project, I want you to look outside the company.

i) What are the major threats to the organization's ability to serve its stakeholders and make its mission a reality?

ii) What are the major opportunities available to improve the organization's ability to meet the need and make the vision come about?

Please write two to three pages, give or take, on this issue and try to think creatively. I am more interested in you really thinking this through than I am with research and facts.

You do not need to disclose any private information. But it should be fun to "play boss" for the moment and analyze what the major external threats and outside opportunities are at play.

NOTE: Please note that your report/assignment will not be accepted without proper citations and references. You must use the sources from the background material together with the sources you find your own.

SLP Expectations:

You paper will be evaluated on how accurately you identify the threats and opportunities facing your company. Critical thinking is essential. Pay attention to how well you organize and support your analysis with evidence. Be sure to document any facts by citing the sources of that information with in-text citations (or footnotes) and a reference list. Papers should include an introduction and conclusion.

The following criteria will also be used to assess your paper:

>Precision: Does the paper address the question(s) or task(s)?

>Breadth: Is the full breadth of the subject, i.e., all the keys to the assignment, addressed?

>Depth: Does the paper/report address all elements of the topic in sufficient depth? Does it include and apply the background readings and other background resources? Are they included as references?

>Critical thinking: Are the concepts of this module applied accurately, logically, and relevantly?

>Organization: Is the paper organized in a coherent and systematic manner? Are headings included in all papers greater than 2 pages?

>Clarity: Is the writing clear and the concepts articulated properly? Are paraphrasing and synthesis of concepts the primary means of response to the questions, or are thoughts conveyed through excessive use of quotations? 

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