Students will exercise leadership, critical thinking and project management within a group context to evaluate, analyze, design and defend a STHM corporate social responsibility initiative. Within designated groups, students will develop a detailed CSR proposal, prepared for the Associate Dean of STHM. The proposal must outline a proposed new CSR strategy/initiative with a full explanation and argument indicating why it is important to implement the proposed strategy. The proposal will be comprised of five components, (detailed below) and should also include an appendix section with evidence of implementation schedules, data graphics and other supporting content for the proposal. As a group, students will submit their complete proposal via Canvas and will defend their CSR initiative via a live group presentation. It is the responsibility of the group to determine which medium they choose to defend their proposal (PowerPoint, Prezi, video. etc.), however, the presentation and contributions of content presented must be a collaborative group effort. Groups will be limited to a 10-minute presentation slot, with allowance of a 5-minute Q&A session, immediately following the presentation (15 minutes total). Proposal Components: (Minimum 8 pages, maximum 8 - not including cover page and index. Double spaced 12pt font) · Proposal Cover Page (include group member names) · Proposal Index · Cover Letter · Part I: CSR Initiative Executive Summary & Rationale · Part II: Justification for Project Need · Part III: Goals & Expected Outcomes of Initiative · Part IV: Process, Resources & Implementation · Part V: Methodology for Sustainability-------------Only this one Proposal Cover Letter (0.5 - 1 page) Very brief introduction and intent of your proposal, addressed to the Associate Dean of STHM, Dr. Jeremy Jordan. You may include the background of your group members and a declaration of what you hope for your CSR initiative to achieve. The cover letter should be persuasive an urge for a call to action. Part I: CSR Initiative Executive Summary & Rationale (1 page) (Consider the Philanthropic and Ethical Tier) Full summary of the proposed CSR project that your group is proposing for STHM. This section should summarize the overall proposal, indicate the full rationale behind proposing your CSR concept and outline the geographical area/location in which the initiative will be executed. This section should also mention any limitations to the CSR project, if any exist. Part II: Justification for Project Need (1-2 pages) (Consider Economic, Ethical and Legal Pyramid Tier) Justify the need of the CSR strategy with data that includes a short needs assessment, current state or perception of the current state (the problem), value proposition or identification of a service gap. Description of why this initiative is important and how it supports the current mission and vision of Temple University and STHM. Include a compelling argument as to the purpose of the CSR strategy and why this project is relevant to the surrounding community or targeted population for support. Part III: Goals & Expected Outcomes (1-2 pages) Describe the expected measurable goals and outcomes of the CSR initiative, using the SMART goal strategy. Keep in mind that the goals are to encompass the most desirable results of your initiative, the big picture of success – the vision. Your goals should be clear, concise and actionable. It is expected that each goal, which have an objective and a measurable outcome. It is recommended that each group limit their initiative to no more than 2 goals. As groups are designing a CSR strategy for the succeeding/following Senior Seminar class, keep in mind that goals should be attainable within the period of one semester. Part IV: Process, Resources & Implementation (1-2 pages) - Method (modus operandi) and detailed process for implementation and execution of the CSR initiative. Include a timeline or a recommended project execution schedule for the proposed initiative. This should include the time frame, resources involved and the specific agency, population, and/or targeted area. Within this section you would also include a description of a total budget (if necessary) and an outline of how many resources are needed (groups of students, individual students, faculty, etc.). Also, if the initiative is to include an outside entity, briefly describe the process for obtaining buy-in from that entity. Part V: Methodology for Sustainability (1-2 pages) - Include a strategy for the sustainability for your CSR initiative, in which you will introduce sustainability measures for your project. Outline how your group recommends that the project survive and continue once executed, for subsequent years to follow initial implementation. Or, if you foresee the project taking place only over the course of one semester, as all projects eventually come to an end, discuss the ongoing impact or sustainability of the impact. This section will likely be one of the most influential sections when it comes to funding or granting a proposed project budget. Coperate Social Responsibility Concept Proposal Paul L Dunbar School. Our school Mission Statement: Our university educates a vibrant student body and creates new knowledge through innovative teaching, research and other creative endeavors. Our urban setting provides transformative opportunities for engaged scholarship, experiential learning, and discovery of self, others and the world. STHM’s Mission Statement: Our goal through education is to provide students with the knowledge, skills, and educational resources to innovate the sport, recreation, tourism, and hospitality industries globally and move them forward. Corporate Social Responsibility Concept For our group's Corporate social responsibility and initiative, we wanted to do something for the kids at the Paul Lawrence Dunbar School on 12th Street. With the school being so close to campus and Mission statement discussing providing transformative opportunities in an urban setting we thought this could be a great way to support the community. My group members have taken notice of their limited recreational space to play during recess on the top of their roof. Being able to play during recess is an outlet for kids and is an essential part of their day. So, our idea is to either update the current conditions of their recreation facilities and or find/ build a new area for them to use near the school itself. We believe that this also represents STHM’s mission statement by being able to help improve student’s education while highlighting the importance of recreation
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