Marketing Information System

User Generated

zvffyvhcuhat

Business Finance

Description


Select a product with a marketing problem (of your choice) and write a three- to four- page paper (excluding the title and reference pages) based on the issues below. Be sure to follow APA formatting and use a minimum of three scholarly sources from the Ashford University Library, in addition to the textbook.

  • Describe the primary marketing problem facing the product you have chosen.
  • Describe three sources of secondary information that might be in the company’s marketing information system.
  • Describe two types of proprietary corporate information that the company might collect for its marketing information system.
  • Explain why you think the information in the marketing information system could help solve the marketing problem facing the company OR why the company would need to gather additional primary information.
  • MUST USE OWN WORDS NO PLAGIARISM!!!!


User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer


Anonymous
Excellent! Definitely coming back for more study materials.

Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4

Similar Content

Related Tags