Prepare a 4-6-page business analysis that explains the generic business strategies for an organization, analyzes the business strategy used and the company's business model, analyzes the corporate strategy of the company and the overall corporate structure and management systems, and analyzes the strategic fit between the business and corporate strategies.IntroductionThis portfolio work project will help you differentiate between business strategy and corporate strategy, and analyze the fit of a business strategy to an organization.ScenarioThe vice president of strategy has now tasked you with providing a business analysis of the organization's business strategy. This includes level of diversification (product scope), geographical and vertical scope, and the overall fit with the business strategy or strategies.Your RoleYou are a strategic analyst for the company you have selected to use in this course. RequirementsUse information from the company's website, the Capella library, and the Internet to complete this assessment. Write a business analysis that includes:Explain the generic business strategies for the company. Include cost, differentiation, and focus or hybrid information.Analyze the business strategy the company uses in its marketplace approach. Provide examples of how the strategy is used to position the company in a competitive environment.Analyze the company's business model. What are the core products?How does the organization make money?What is the customer value proposition?What is the profit proposition?Analyze the corporate strategy of the company. Include the product, geographical, and vertical scope in which it operates. Has the company expanded from its original product line or field of operation?Does the company own vertically related activities along the value chain for its products?Analyze the overall corporate structure and key management systems. Does the company employ diversification, vertical integration, or globalization?Are global alliances part of the corporate strategy?Analyze the strategic fit between the business and corporate strategies of the company.Deliverable FormatThe Business Strategy Analysis is a professional document and should therefore follow the corresponding MBA Academic and Professional Document Guidelines, including single-spaced paragraphs.In addition to the analysis, include: Title page.References page.APA formatted references from at least five sources.4-6 pages in length, in addition to the title and references pages.Written for executive leadership.EvaluationBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:Competency 3: Analyze the internal and external environments of an organization in order to formulate and implement successful strategies. Explain the generic business strategies for a company.Analyze the business strategy a company uses in its marketplace approach.Competency 4: Apply strategic concepts and models to ensure the fit between strategy, organizational structure, capabilities, and goals; and the external environment. Analyze a company’s business model.Analyze the corporate strategy of a company.Analyze the overall corporate structure and key management system of a company.Analyze the strategic fit between the business and corporate strategies of a company.Competency 5: Communicate business needs, opportunities, and strategies with multiple stakeholders. Correctly format citations and references using current APA style.Write content clearly and logically with correct use of grammar, punctuation, and mechanics.

Evaluate Hubble’s current business model. What excites you or worries you about the company at this point in its development?How efficiently does Hubble acquire and retain customers? What do they do well and what needs improvement?Address the following resource allocation decisions:Based on the results of the TV campaigns, should Hubble shift some of its spending to TV? How much? How would you change the balance of spending in Case Exhibit 9, if at all?Should Hubble continue to allocate the bulk of its spending to reaching new customers or should it reallocate more to retargeting customers who have already been exposed to its ads?How do Hubble’s paid, owned, and earned media influence the decision process in Case Exhibit 1? What does this suggest about the balance of paid, owned, and earned efforts going forward?Notes/TipsYou may ignore the material in the case on Scaling the Model (pp. 12-13). We will spend our time on the marketing communications resource allocations for the existing business model.Hubble is technically a platform business in that it brings optometrists and patients together to order Hubble lenses. What does this mean for Hubble’s communications?As part of answering Q1, calculate how large the US market for spherical daily lenses is.As part of answering Q2, calculate the Lifetime Value (LTV) of a customer for Hubble.LTV = monthly margin X (1/monthly churn rate)Compare this to the Customer Acquisition Cost (CAC) of $100 (Case Exhibit 9)As part of answering Q3aEvaluate the A/B test described on p. 11 and Case Exhibits 11 and 12 of the case. If we obtain .006 extra customers per 1,000 reached at a cost of $1 million, what is the CAC of these customers?Evaluate the World Series ads described on p. 11. What is the CAC of the incremental customers acquired in November?As part of answering Q3b, evaluate the results from Case Exhibit 10.

Managerial Accounting Company ExampleThis week we covered Chapter 1, Introduction to Managerial Accounting and Chapter 2, Job Order Costing. Managerial Accounting is used mostly in manufacturing companies which assemble it’s own inventory. Job Order costing is a method for firms which produce unique items such as high end homes or cars tailored to their owners. Please identify a specific company that would rely on managerial accounting information and why this is the case. When identifying the company please list it’s full legal name, location, industry, and how managerial accounting would assist in analyzing a company’s financials. It is not allowed to use the same company as a student from a previous post in Week 1. Your initial post should be 75-150 words in lengthPlease provide original work. No plagiarizing.