Description
Respond to the following discussion post and 2 replies: Will provide other students posts to reply to
Read the article regarding investment and Urban Outfitters
Urban Outfitters and Anthropologie have experienced recent drops in share value. In a recent article written by Erin Arvedlund (Philadelphia Inquirer, July 31, 2017, pp. D1 and D2), it was stated, “Urban’s share price has fallen about 30 percent year-to-date, more than those of other apparel stores. The main reasons include pressure from other e-commerce sites…and lower brick-and-mortar stores traffic; weaker than expected promotions; and poor first-quarter earnings and sales….”
Post a clear and logical response to the following, providing specific examples to support your answers. Must provide references.
- As a strategic thinker and planner, what might you recommend to the CEO of Urban Outfitters as a means to “right the ship” over in the short-term and in the long-term?
Explanation & Answer
Attached.
Running Head: BUSINESS STRATEGY
1
Business Strategy
Name
Course
Tutor
Date
BUSINESS STRATEGY
2
Initial Post
As a strategic thinker and planner, what might you recommend to the CEO of Urban
Outfitters as a means to “right the ship” over in the short-term and in the long-term?
It is clear that Urban Outfitters has struggled to match its competitors in the last few
years. As a strategic thinker, there are various things that need to be considered and done for the
company to match its competitors in the industry. For instance, the company needs to invest
more in the digital market. Everyone around the globe has gone digital, and only a few visit
stores to make their purchases (Kasahara, 2015). Therefore, it would be advisable if Urban
Outfitters get their o...
Review
Review
