FACULTY OF BUSINESS AND MANAGEMENT STUDIES UNDERGRADUATE BUSINESS PROGRAMME ACADEMIC YEAR 2019 - 2020, 2nd Semester July - 2020 WRIT 1 Programme Title: BMS, MM Module Title: Innovation and Entrepreneurship Module Code: GSP6032 Assessment Method: Assignment Level: 6 Block: 2 Module Credits: 20 Weighting: 50% Due Date: 10th May 2020 Word Count: 2,000 Examiner(s): Ms. Faiza, Mr. Salah, Ms. Aaisha, Dr. Faisal Version: 1 Module Title Innovation and Entrepreneurship Level (3 - 8) Credits 6 JACS Subject Code and % of each subject Module Number 20 GSP6032 ECTS Credit Module Value 10 1.0 N200 % Taught in Welsh Teaching Period Pre-requisites Semester 2 None Module Leader School Mr. Mutaz Gulf College Assessment Methods Assessment Type WRIT1 – Coursework EXAM1 - Examination ASC Category 0% 7 Module Type Taught Campus Al Mabela, Oman Duration/Length of Assessment Type Weighting of Assessment Approximate Date of Submission 3000 words equivalent 2 hours (3000 words Equivalent) 50% 50% Mid-module End of module Aim(s) This module is designed to develop the way students interpret information. In today’s fastmoving environment, knowledge management and innovative problem solving techniques are needed within all organisations large and small both national and international. This module will include development into the world of innovation, change management and entrepreneurship to challenge the student to pull together critical concepts of process improvement, e-commerce and innovation into a single framework. The aim of this module is to provide students with an insight into the nature, purpose and practice of Innovation and Entrepreneurship within a context of swift and dynamic change in national and global economies. Learning Outcomes Upon successful completion of this module the student should be able to:      Evaluate the main theoretical principles which underpin the study of Entrepreneurship and Innovation. Critically analyse the linkages between innovation and entrepreneurship within a variety of companies. Critically evaluate the variety of entrepreneurial processes relating to new business creation, within larger firms (intra-preneurship), control procedures and exit strategies. Evaluate the concept of entrepreneurial strategy. Analyse the relationship between Entrepreneurship and the wider environment, Pg. 2 Version 1 including government policy. Learning and Teaching Delivery Methods Lectures 24 hours Seminars 24 hours Independent Study 152 hours Total 200 hours Indicative Content    Definitions and development of the term Entrepreneurship. The entrepreneurial spirit within an organisation – intrapreneurship. Alternative forms of entrepreneurship; Social and civic entrepreneurship, open networks etc.  The Entrepreneur; Nature v Nurture  Gender, family and Entrepreneurship  The linkages between entrepreneurship and innovation  The competitive environment and innovation.  Learning organisations and the change to an innovation led organisation.  Action-based framework and perpetual innovation.  Technology, innovation and discontinuity.  Analysis of the key components of innovation; strategy, measurements, processes, people and technology.  Developing creativity; can it be managed?  Cultural dimensions of Innovation and Entrepreneurship.  Opportunity, Innovation and Entrepreneurship  Innovation, growth and the SME  Current issues in innovation research  Case study material from five guest speakers. Required and Recommended Reading Required Reading There is currently no one text that covers this module’s topics in a comprehensive way. Recommended Reading Adair, J. (2009) The Art of Creative Thinking: How to be innovative and develop great ideas. Kogan Press Aydogan N (2009) Innovation Policies, Business Creation, and Economic Development (International Studies in Entrepreneurship) Springer Barringer, B and Ireland (2008) Entrepreneurship; successfully launching new ventures 2nd Edition Pearson International Edition Bessant, J. and Tidd, J. (2011) Innovation and Entrepreneurship John Wiley & Sons Bilton and Cummings (2010) Creative Strategy; Reconnecting Business and Innovation. Wiley-Blackwell Pg. 3 Version 1 Bridge, S, O’Neill, K and Martin, F (2008) Understanding Enterprise: Entrepreneurship and Small Business Macmillan Business. Burns, P. (2014) New Venture Creation ; A framework for Entrepreneurial Start-ups. Palgrave MacMillan. Butler, D. (2014) Business Planning for New Ventures; A guide for start-ups and new innovations. Routledge. Carter, S and Jones-Evans D, (2012) Enterprise and Small Business; Principles, Practice and Policy. Prentice Hall. Chesborough, H,. (2011) Open Serivces Innovation: Rethinking your business to grow and compete in a new era. Jossey Bass. Drucker, PF (2007) Innovation and Entrepreneurship: Practice and Principles (Classic Drucker Collection), Elsevier, Oxford Rae, D, (2007) Entrepreneurship; from opportunity to action Palgrave Ridley-Duff, R. and Bull, M. (2011) Understanding Social Enterprise: theory and Practice. Sage Publications. Runco, M. (2014) Creativity: Theories and Themes: Research, Development and Practice. Academic Press Inc. Scarborough, N, (2012) Effective Small Business Management; an entrepreneurial approach. Pearson Education Spulber, D. (2014) The Innovative Entrepreneur Cambridge University Press Storey, D and Greene, F (2010) Small Business and Entrepreneurship Pearson Education Tidd, J and Bessant J. (2009) Managing Innovation: Integrating Technological, Market and Organizational Change 4th Edition John Wiley & Sons Trott, P (2008) Innovation Management and New Product Development 4th edition Prentice Hall Wallace, M. and Wray, A (2011) Critical Reading and Writing for Postgraduates 2nd Edition. Sage Study Skills Westhead, P, Wright, M and McElwee, G (2011) Entrepreneurship; perspectives and cases Pearson Education. Williams, S. (2011) Business Start-up, (24th edition,), Hall. Harlow, Financial Times/Prentice In addition you should use KEYNOTE and MINTEL for secondary resource data. Access to Specialist Requirements None Pg. 4 Version 1 Gulf College – Faculty of Business and Management Studies – In academic Affiliation with CARDIFF SCHOOL OF MANAGEMENT A.        B.  Written work A signed declaration that the work is your own (apart from otherwise referenced acknowledgements) must be included after the reference page of your assignment Each page must be numbered. Where appropriate, a contents page, a list of tables/figures and a list of abbreviations should precede your work. All referencing must adhere to School/Institutional requirements. A word count must be stated at the end of your work. Appendices should be kept to the minimum and be of direct relevance to the content of your work. All tables and figures must be correctly numbered and labelled. Other types of coursework/assignments Where coursework involves oral presentations, discussions, poster presentations, etc., specific instructions will be provided by your module leader/team. --------------------------------------------------------------------------------------------------------------------------------------------Rewrite below part just after the References of your assignment. WORK DECLARATION I, [Name of Student], hereby declare that the uploaded Assignment through Turnitin is my own work. I affirm that this has been researched and completed in accordance with the college rules and regulations on plagiarism. I acknowledge the advice given by the module tutors on proper referencing to avoid plagiarism and the rules on the academic unfair practice. I acknowledge that I read and understand the plagiarism guide written at the end of this assessment. Any academic misconduct will be handled according to the rules and regulations of the university. [Name of Student] Pg. 5 Version 1 General instructions Assignment must be submitted online through Turnitin before due date. An acknowledgement will be given to you by your teacher upon presentation of the finance clearance. This is your receipt, keep it. The only circumstance in which assignments can be uploaded late via Turnitin is if a Mitigating Circumstances (MC) form is submitted at the same time. In these circumstances work may be submitted within five (5) working days. Make sure to secure MC form and submit the same to the concerned staff. Write the number of words used, excluding references, at the end of your assignment. Provide the list of sources you used at the last page of your assignment with proper label ‘References’. You may include diagrams, figures etc. without word penalty. The number of words will be + or – 10% of the total words allowed. A work declaration must be included just after the reference page of your assignment. This ensures that you prepare your work in good faith. Any form of collusion and/or academic unfair practice will be dealt with according to the pertinent rules and regulations of the partner university. Please read carefully the plagiarism guide. Assessment Details This Assignment comprises 50% of the total assessments marks. It contains two components actual selling and reflection report. These will develop the following skills:   Communication skills. Through the selling component, students will be able to practice interpersonal communication skill which is needed in the workplace. Analytical skills. The reflection report enables the students to analyse and evaluate the benefits of the different activities done in the class. This skill will eventually help them evaluate options necessary to make decisions in the workplace. In addition, the assessment will test the following learning outcomes:      Evaluate the main theoretical principles which underpin the study of Entrepreneurship and Innovation. Critically analyse the linkages between innovation and entrepreneurship within a variety of companies. Critically evaluate the variety of entrepreneurial processes relating to new business creation, within larger firms (intra-preneurship), control procedures and exit strategies. Evaluate the concept of entrepreneurial strategy. Analyse the relationship between Entrepreneurship and the wider environment, including government policy. Pg. 6 Version 1 Assessment Task You are required to write a 2000 words individual business project plan in form of report, you will choose whether to develop, manufacture or innovate a product of your choice. The report will be submitted on Turnitin within prescribed time period. The structure of the report includes: a. Details of the project (500 words) Here you will describe your innovative business idea; you need to justify that how your idea is unique and different from the similar ideas in the market b. Objectives of the project ( 100 words) You need to write at least 3 objectives c. Project planning ( 1000 words) This part will cover the  Marketing plan  Financial plan  Operational plan  Organisational plan  and contingency plan Personal Reflection (400 words) You will write that what you learned from this business project plan and how it can be useful in your real life. Reference (5 References as per Harvard style) ***END OF ASSIGNMENT TASK*** Pg. 7 Version 1 GSP6032 - Innovation and Entrepreneurship AY: 2019 - 2020 / 2nd Semester Marking Scheme Question No. Description Marks Allocated Details of the project 1. 2. Clear description of the product 10 Innovative idea 20 Objective of the project Clear and measurable objectives 30 10 Project planning This part will cover the 3. 4.  Marketing plan 15 Marks  Financial plan 10 Marks  Operational plan 10 Marks  Organisational plan 10 Marks  and contingency plan 5 marks Reflection 10 Total Pg. 8 Version 1 50 100 Plagiarism 1. Plagiarism, which can be defined as using without acknowledgement another person’s words or ideas and submitting them for assessment as though it were one’s own work, for instance by copying, translating from one language to another or unacknowledged paraphrasing. Further examples of plagiarism are given below: Use of any quotation(s) from the published or unpublished work of other persons, whether published in textbooks, articles, the Web, or in any other format, which quotations have not been clearly identified as such by being placed in quotation marks and acknowledged. Use of another person’s words or ideas that have been slightly changed or paraphrased to make it look different from the original. Summarising another person’s ideas, judgments, diagrams, figures, or computer programmes without reference to that person in the text and the source in a bibliography or reference list. Use of services of essay banks and/or any other agencies. Use of unacknowledged material downloaded from the Internet. Re-use of one’s own material except as authorised by the department. 2. Collusion, which can be defined as when work that has been undertaken by or with others is submitted and passed off as solely as the work of one person. This also applies where the work of one candidate is submitted in the name of another. Where this is done with the knowledge of the originator both parties can be considered to be at fault. 3. Fabrication of data, making false claims to have carried out experiments, observations, interviews or other forms of data collection and analysis, or acting dishonestly in any other way. Plagiarism Detection Software (PDS) As part of its commitment to quality and the maintenance of academic standards, the University reserves the right to use Plagiarism Detection Software (PDS), including Turnitin. Such software makes no judgment as to whether a piece of work has been plagiarised; it simply highlights sections of text that have been found in other sources. The use of plagiarism detection software fulfills two functions. The first is to enhance student learning (i.e. as a developmental tool); the second is to guard against and identify unfair practice in assessment. Further information and guidance can be found in the University’s policy on the Use of Plagiarism Detection Software. Pg. 9 Version 1
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