From the e-Activity, explain the key way(s) in which your selected organization / agency uses business intelligence in order to gain a .competitive advantage. Next, speculate on the technological limitations regarding data, software, and hardware
athering, storing, analyzing, and providing access to data to help enterprise users make better business decisions. BI applications include the activities of decision support systems, query and reporting, online analytical processing (OLAP), and data mining. OR
Business Intelligence (BI) refers to computer-based techniques used in spotting, digging-out, and analyzing business data, such as sales revenue by products or departments or associated costs and incomes.
In a 1958 article, IBM researcher Hans Peter Luhn used the term business intelligence. He defined intelligence as: "the ability to apprehend the interrelationships of presented facts in such a way as to guide action towards a desired goal." In 1989 Howard Dresner (later a Gartner Group analyst) proposed BI as an umbrella term to describe "concepts and methods to improve business decision making by using fact-based support systems." It was not until the late 1990s that this usage was widespread. Tools of business intelligence
The key general categories of business intelligence tools are:
▪ Spreadsheets ▪ Reporting and querying software ▪ Data mining ▪ Decision engineering ▪ Process mining ▪ Business performance management ▪ Local information systems
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Aug 24th, 2014
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