Description
Select a company or brand from which you buy frequently. In 1-2 pages, include the following:
- Describe the organization that you selected and the industry in which it exists.
- Explain how each element of the marketing mix (product, place, price, and promotion) is utilized to influence the demand for the company's products or services.
Explanation & Answer
Running Head: MARKETING MIX
Marketing Mix
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Institutional Affiliation
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MARKETING MIX
1
Blommer Chocolate Company is a major chocolate creating firm in the U.S. It
additionally manages the generation of cocoa powder, cocoa spread, chocolate alcohol, panned
items, chocolate coatings, and chocolate elements for the ice cream parlor, baked good and dairy
wares. It has its branches in many parts of the world, including Shanghai, China. It is evaluated
that the organization makes benefits of billions of U.S. dollars every month. This is because of
its marketing mix methodologies. The marketing mix is a bunch of elements that can be
controlled by a firm to impact buyers to buy its items. These elements are broadly known as the
4 P's of marketing are specif...