The company is considering expanding into the global market, assignment help

Anonymous
timer Asked: Jul 11th, 2016
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Question Description

Select an organization among the places of employment. 

Select a global market into which the company might expand. This should be a market with different characteristics, so do not choose a similar market such as Canada.

The company is considering expanding into the global market. As a result, the management team is analyzing the current strategic objectives and the organization's structure, and looking at how this change may affect any or all of these areas. The team will present these findings to leadership once completed.

Create a 16- to 20-slide presentation including detailed speaker notes or voiceover in which you include the following:

  • Examine the current strategic objectives of the organization.
  • Determine the current structure of the organization.
  • Discuss how expanding to a global market may affect work functions.
  • Recommend structural alternatives that may facilitate the new global strategy. How do these options differ? What are their strengths and weaknesses?
  • Determine the key components of a change management strategy for the restructuring.
  • Recommend next steps for an action plan.

Format the assignment consistent with APA guidelines.

Create a "Recommended Structure" infographic in an appropriate format for the organization based on the analysis. This can be done using Microsoft® Publisher®, Word, or sites such as Glogster® and PiktoChart®. The infographic should illustrate the team's choice of structure.


Tutor Answer

Samuelsross76
School: Purdue University

global market entry strategy
Name
Professor
Institution
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HOW DAMCOM COMPANY
CAN EXPAND INTO
THE EUROPEAN MARKET

CURRENT STRATEGIC OBJECTIVES

fill orders from European market buyers
who then export your product.
This is the lowest risk of all, but does not put the
company in the driver's seat. It will have to rely
on others to spot the opportunities and take a
passive role in the research and negotiations.
Introduce a New Product.
 find foreign buyers operating in European
market
Multinational corporations, foreign government


CURRENT STRATEGIC
OBJECTIVES
work through agents and distributors.
By working through export management, sales
agents or trading houses you can access foreign
markets while still being involved in control of
the sales and terms. These intermediaries will
build your export expertise and be able to
provide information about new trends or market
shifts



CURRENT STRATEGIC
OBJECTIVES
Marketing and delivering company product
directly.
This option calls for a large commitment in
resources, resolve and business savvy. The best
way to begin is to join forces with noncompetitor businesses and "package" company
offerings. Together they can share advice from
government trade representatives, financial
institutions, freight forwarders, distributio...

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Review

Anonymous
Good stuff. Would use again.

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