SBE 430 DeVry University Week 2 Customer Need or Problem to Be Solved Draft Paper

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Business Finance

SBE 430

DeVry University



The Course Project for SBE430 is to create the core components of a small business Internet marketing plan. Your plan will outline how you will market and sell online a product (good or service) for a small business. Yours may use an existing product that is not currently sold online, or you may imagine a new product to sell online. The choice is yours!

Assignment submissions are due in Weeks 2, 4, 6, and 8 as follows.

Week 2: Draft 1 (90 points)

Week 4: Draft 2 (90 points)

Week 6: Draft 3 (90 points)

Week 8: Final Draft (90 points)

See below for the plan's outline, as well as guidelines for which sections to submit with each draft submission.


Use the outline below with section titles as headers in the body of your paper.

  1. Title Page
  2. Table of Contents
  3. Opportunity Identification
  4. Selling on the Web
  5. Marketing on the Web
  6. B2B Activities
  7. E-Commerce Environment
  8. E-Commerce Software
  9. Security and Payment Systems
  10. Implementation
  11. References


  • The body of your final paper should be 10 to 15 pages in length, not including title page, table of contents, references page, or any appendices. Therefore, each draft should not exceed two to three pages. This is a short paper format that will require you to be concise and effective with your writing.
  • All drafts of the paper must be in APA sixth edition format. If you are unfamiliar with APA, please visit DeVry's Student Resource Center for free writing resources.
  • For all drafts of the paper, include a title page and references page.
  • For the Final Draft submission in Week 8, also include the previous three drafts and a table of contents.

Week 2: Draft 1 (90 points)

Deliverable: Submit the Course Project - Draft 1

Opportunity Identification

  • Determine the customer need or problem to be solved.
  • Describe the product and its value proposition.

Selling on the Web

  • Define an online revenue model.
  • Explain how you will avoid channel conflict and cannibalization.
  • Describe a customer-centric website design.

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Explanation & Answer

Hello,The final answer has been uploaded. Please review and do let me know if any changes are required to you.Please do invite me for the remaining drafts mentioned by you above, I will be happy to assist you for the remaining work.Good luck for now and do remember to invite me for the future assignments.Thank You!

Running head: WEEK 2 DRAFT 1


Instructor’s Name



Week 2 Draft 1
Determine the customer need or problem to be solved.
Covid-19 is increasingly becoming a life-threatening pandemic. As people resume their
daily interactions, there is a need to abide by the social distance rule recommended by the World
Health Organization. Various protective alternatives have been developed to help in curbing the
pandemic. They include the use of android apps that uses GPS satellite data to help provide the
users with information on the population of people in those places to enable them to keep a
social distance. Other alternatives include the creation of social groups and interactive online
spaces such as zoom to enable them to keep a social distance. However, the above alternatives
have not provided an effective solution to the difficulties of maintaining social distances while in
public. There is, therefore, a need for a better technology that assists it...

This is great! Exactly what I wanted.


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