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Timberline Health Contingency Management Plan Paper
Timberline Health, an integrated delivery system serving residents in five counties in eastern Washington, is considering ...
Timberline Health Contingency Management Plan Paper
Timberline Health, an integrated delivery system serving residents in five counties in eastern Washington, is considering new opportunities to increase community awareness of the organization’s outpatient health services. As the new business development manager of hearing health services, Jack Andrews is responsible for evaluating the feasibility of marketing activities for the hearing service line and must allocate resources to promotional activities that forecast positive return on investment. One option under consideration is to sponsor the health and wellness pavilion at the Spokane County Fair. Research from comparable markets has shownthat wellness fairs are not only effective at educating communities about potential risk factors for health problems, including hearing loss, but also increasing consumer awareness of new or existing health services provided by local health organizations. These activities are essential to Timberline Health’s mission within the community.Since little is known about the hearing status of residents in the market area, Jack enlists the services of his organization’s epidemiologist, Dr. Ruth Litchfield, to help him evaluate the potential return on investment for this marketing campaign. Dr. Litchfield incorporates several factors into her analysis. She reviews public health data on hearing loss, occupational and age distribution data for local residents, as well as a query of Timberline Health’s patient databases. Based on this research, she estimates the prevalence of hearing loss in the five-county service area at 18 percent, slightly higher than the national average (NIH, 2010). Jack receives information from the fair’s sales and marketing department to help in his calculations. Specifically, sponsorship consists of an investment of $50,000 for the design and production of promotional materials and rental of pavilion space for the duration of the twelve day fair. Data from the previous three years shows on average 250,000 people attend the fair, of which 1% visit the wellness pavilion and participate in health screening services.If Timberline Health is to offer mobile hearing screening, the organization must invest in new portable audiology equipment. Jack receives a quotation from his supplier and estimates the total investment in new audiometers and audiometric booths at $16,000. Timberline Health will use existing diagnostic equipment to test people who have failed the initial screening (i.e. test positive for hearing loss), so it is unnecessary to invest in additional equipment for the hearing centers. Vendor specifications for the screening and diagnostic equipment are indicated in Table 1. Table 1Vendor equipment specificationsEquipmentSensitivitySpecificityPortable audiology equipment for free screening90%96% Clinic-based audiology equipment for follow-up diagnostic testing 99% 99%Furthermore, Jack calculates that he must provide coverage for three 6-hour shifts per day and each shift must have three audiologists to meet demand for screening tests. He anticipates hiring nine people to provide coverage for the duration of the fair. The hourly rate for audiologists is$37.50.People who fail the initial screening at the fair are referred to an audiologist for a diagnostic test. Jack assumes in his calculations that all people who are referred for diagnostic testing follow up with an audiologist in one of Timberline Health’s hearing centers. Initial screening tests at the fair are free; however, Timberline Health charges $57.00 for a diagnostic hearing test, which costs the organization $24.00. Using past sales data and industry metrics, Jack forecasts that ofthe total number of people diagnosed with hearing loss at hearing centers only 20% will purchase hearing aids (NIH, 2010). He reviews sales and margin data from the prior year to identify the product mix for his calculations as indicated in Table 2. Table 2Sales and margin data Hearing AidsUnit Price2015 SalesMarginLow-end$1,000$400,00025%Mid-range$2,500$1,250,00045% High-end $4,000 $400,000 60%ReferenceNational Institutes of Health (NIH) (2010, October 1). Fact Sheet: Hearing aids. Retrieved fromU.S. Department of Health and Human Services: National Institutes of Health:https://report.nih.gov/nihfactsheets/viewfactsheet.aspx?csid=95Write a Memorandum directed to your faculty answering the questions below. Based on the 2-by-2 contingency table to determine the total number of people who fail the diagnostic test, which represents the target market for hearing aid sales from Assignment 2 and the information from the case study, calculate:How many people will buy the hearing aids?How much the clinic will make on hearing aid sales to those people based on theHearing aid sales mix Hearing AidsUnit PriceSales (show the calculations)MixLow-end$1,00040%Mid-range$2,50050%High-end$4,00010%Total100%Calculate how much the clinic will expense on the staffing (HINT: you need to calculate the number of employees and the time worked first).Discuss if it might be a good idea to conduct the Fair and follow up appointments considering the amount of money made and the expense for staffing.What other potential considerations could influence the marketing department final recommendation?**When appropriate, refer to credible resources following APA format
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Globalization of CEMEX Case Study Discussion
Read Case 2-2 "The Globalization of CEMEX".*Using concepts, theories, and terms from the corresponding Chapter discuss the following:1. The company background, the current situation and any competitive issues;2. The potential choices and opportunities going forward.3. Question: Should CEMEX pursue merger/acquisition opportunities, and with whom, why or why not?Your paper should include a brief executive summary, 900-1200 words (3-4 pages), and a recommended course of action.
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Provide a reflection of at least 500 words (or two pages, double spaced) of how the knowledge, skills, or theories of this course have been applied, or could be applied, in a practical manner to your current work environment. If you are not currently working, share times when you have or could observe these theories and knowledge could be applied to an employment opportunity in your field of study.
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Healthcare professionals face ethical questions every day. This is particularly true for those whose scriptural worldview may seem unfamiliar, or even antagonistic, to the secular scientific community. This assignment asks you to research and analyze the ethical issues involved in a healthcare environment that poses such ethical challenges.The Collins text explores a number of current healthcare topics that present bioethical issues, especially when viewed from a biblical worldview perspective:Medical geneticsPersonalized medicineDNA testingStem cells and cloningGenetic enhancementSelect one of these topics and provide critical analysis of (i) the ethical issues for society, (ii) the ethical issues for a Christian healthcare professional, and (iii) whether and how a Christian should participate in such efforts. Title your thread with the subject of the analysis and your conclusion (e.g., "Cloning, Ethical"). As an additional perspective, consider the interview with Dr. Collins in this module's Learn items, in which he continues to discuss the interaction of faith and science.
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Timberline Health Contingency Management Plan Paper
Timberline Health, an integrated delivery system serving residents in five counties in eastern Washington, is considering ...
Timberline Health Contingency Management Plan Paper
Timberline Health, an integrated delivery system serving residents in five counties in eastern Washington, is considering new opportunities to increase community awareness of the organization’s outpatient health services. As the new business development manager of hearing health services, Jack Andrews is responsible for evaluating the feasibility of marketing activities for the hearing service line and must allocate resources to promotional activities that forecast positive return on investment. One option under consideration is to sponsor the health and wellness pavilion at the Spokane County Fair. Research from comparable markets has shownthat wellness fairs are not only effective at educating communities about potential risk factors for health problems, including hearing loss, but also increasing consumer awareness of new or existing health services provided by local health organizations. These activities are essential to Timberline Health’s mission within the community.Since little is known about the hearing status of residents in the market area, Jack enlists the services of his organization’s epidemiologist, Dr. Ruth Litchfield, to help him evaluate the potential return on investment for this marketing campaign. Dr. Litchfield incorporates several factors into her analysis. She reviews public health data on hearing loss, occupational and age distribution data for local residents, as well as a query of Timberline Health’s patient databases. Based on this research, she estimates the prevalence of hearing loss in the five-county service area at 18 percent, slightly higher than the national average (NIH, 2010). Jack receives information from the fair’s sales and marketing department to help in his calculations. Specifically, sponsorship consists of an investment of $50,000 for the design and production of promotional materials and rental of pavilion space for the duration of the twelve day fair. Data from the previous three years shows on average 250,000 people attend the fair, of which 1% visit the wellness pavilion and participate in health screening services.If Timberline Health is to offer mobile hearing screening, the organization must invest in new portable audiology equipment. Jack receives a quotation from his supplier and estimates the total investment in new audiometers and audiometric booths at $16,000. Timberline Health will use existing diagnostic equipment to test people who have failed the initial screening (i.e. test positive for hearing loss), so it is unnecessary to invest in additional equipment for the hearing centers. Vendor specifications for the screening and diagnostic equipment are indicated in Table 1. Table 1Vendor equipment specificationsEquipmentSensitivitySpecificityPortable audiology equipment for free screening90%96% Clinic-based audiology equipment for follow-up diagnostic testing 99% 99%Furthermore, Jack calculates that he must provide coverage for three 6-hour shifts per day and each shift must have three audiologists to meet demand for screening tests. He anticipates hiring nine people to provide coverage for the duration of the fair. The hourly rate for audiologists is$37.50.People who fail the initial screening at the fair are referred to an audiologist for a diagnostic test. Jack assumes in his calculations that all people who are referred for diagnostic testing follow up with an audiologist in one of Timberline Health’s hearing centers. Initial screening tests at the fair are free; however, Timberline Health charges $57.00 for a diagnostic hearing test, which costs the organization $24.00. Using past sales data and industry metrics, Jack forecasts that ofthe total number of people diagnosed with hearing loss at hearing centers only 20% will purchase hearing aids (NIH, 2010). He reviews sales and margin data from the prior year to identify the product mix for his calculations as indicated in Table 2. Table 2Sales and margin data Hearing AidsUnit Price2015 SalesMarginLow-end$1,000$400,00025%Mid-range$2,500$1,250,00045% High-end $4,000 $400,000 60%ReferenceNational Institutes of Health (NIH) (2010, October 1). Fact Sheet: Hearing aids. Retrieved fromU.S. Department of Health and Human Services: National Institutes of Health:https://report.nih.gov/nihfactsheets/viewfactsheet.aspx?csid=95Write a Memorandum directed to your faculty answering the questions below. Based on the 2-by-2 contingency table to determine the total number of people who fail the diagnostic test, which represents the target market for hearing aid sales from Assignment 2 and the information from the case study, calculate:How many people will buy the hearing aids?How much the clinic will make on hearing aid sales to those people based on theHearing aid sales mix Hearing AidsUnit PriceSales (show the calculations)MixLow-end$1,00040%Mid-range$2,50050%High-end$4,00010%Total100%Calculate how much the clinic will expense on the staffing (HINT: you need to calculate the number of employees and the time worked first).Discuss if it might be a good idea to conduct the Fair and follow up appointments considering the amount of money made and the expense for staffing.What other potential considerations could influence the marketing department final recommendation?**When appropriate, refer to credible resources following APA format
Globalization of CEMEX Case Study Discussion
Read Case 2-2 "The Globalization of CEMEX".*Using concepts, theories, and terms from the corresponding Chapter discuss the ...
Globalization of CEMEX Case Study Discussion
Read Case 2-2 "The Globalization of CEMEX".*Using concepts, theories, and terms from the corresponding Chapter discuss the following:1. The company background, the current situation and any competitive issues;2. The potential choices and opportunities going forward.3. Question: Should CEMEX pursue merger/acquisition opportunities, and with whom, why or why not?Your paper should include a brief executive summary, 900-1200 words (3-4 pages), and a recommended course of action.
California State University Los Angeles Cybersecurity College Program Report
Assignment 6 – Starting a Cybersecurity College ProgramPrepare a two-page report for the president of a small university ...
California State University Los Angeles Cybersecurity College Program Report
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University of The Cumberlands Managerial Ethics and Corporate Social Responsibilities Essay
Provide a reflection of at least 500 words (or two pages, double spaced) of how the knowledge, skills, or theo ...
University of The Cumberlands Managerial Ethics and Corporate Social Responsibilities Essay
Provide a reflection of at least 500 words (or two pages, double spaced) of how the knowledge, skills, or theories of this course have been applied, or could be applied, in a practical manner to your current work environment. If you are not currently working, share times when you have or could observe these theories and knowledge could be applied to an employment opportunity in your field of study.
7 pages
Medication Error Annotated Bibliography
Medication errors are a recurrent and persistent issue and a significant cause of harm in the global health care system. T ...
Medication Error Annotated Bibliography
Medication errors are a recurrent and persistent issue and a significant cause of harm in the global health care system. The errors cause thousands of ...
BUSI 506 SPC Ethical Issues in A Healthcare Environment Discussion
Healthcare professionals face ethical questions every day. This is particularly true for those whose scriptural worldview ...
BUSI 506 SPC Ethical Issues in A Healthcare Environment Discussion
Healthcare professionals face ethical questions every day. This is particularly true for those whose scriptural worldview may seem unfamiliar, or even antagonistic, to the secular scientific community. This assignment asks you to research and analyze the ethical issues involved in a healthcare environment that poses such ethical challenges.The Collins text explores a number of current healthcare topics that present bioethical issues, especially when viewed from a biblical worldview perspective:Medical geneticsPersonalized medicineDNA testingStem cells and cloningGenetic enhancementSelect one of these topics and provide critical analysis of (i) the ethical issues for society, (ii) the ethical issues for a Christian healthcare professional, and (iii) whether and how a Christian should participate in such efforts. Title your thread with the subject of the analysis and your conclusion (e.g., "Cloning, Ethical"). As an additional perspective, consider the interview with Dr. Collins in this module's Learn items, in which he continues to discuss the interaction of faith and science.
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