Description
Need a PowerPoint presentation with speaker notes from the following article, https://www.marketingcharts.com/customer-centric/privacy-and-security-110242
Instructions below:
- Your presentation needs to contain the following components:
- Explain the issue(s) or case scenario to the class in a clear manner.
- Outline how the issue(s) or case scenario relates to the ethical management of marketing in a digital environment.
- Reference concepts from the appropriate chapter/reading.
- Provide an analysis of the issue or case scenario and implications for marketing.
- Provide opinion of the case or scenario in a point/counterpoint format.
- APA forma
Explanation & Answer
Attached.
Ethic In
Marketing
Name
Institutional Affiliation
Date
The Scenario Presented
• 86 percent of American adults understand the existence of facial
recognition technology
• Nearly 74 percent understand facial recognition technology is important
in identifying images of people
• Over 50 percent believe that law enforcement uses facial recognition
better
• 6 out of 10 people did not have too much trust technology companies
use it responsibly
Cont.
• 75 percent of the participant did
not trust at all th...