Description
“What did you find most helpful/interesting about managing customer relationships and the use of a CRM database? How can this information help your organization achieve superiority relative to your competition?”
Write a short 200-300 word summary addressing the main points from the attached presentation. Answer the questions Above. APA format all in citations and references.
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Running head: CUSTOMER RELATIONSHIP MANAGEMENT
Customer Relationship Management
Student
Institution
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CUSTOMER RELATIONSHIP MANAGEMENT
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Customer Relationship Management
A customer relationship management refers to a business-wide strategy that aims at
maximizing revenue, profitability, and customer satisfaction. This is achieved by focusing on
precise customer groups...