Braining Nordstrom

Oct 2nd, 2014
SoccerBoss
Category:
Marketing
Price: $10 USD

Question description

conservative Nordstrom.pdf 

After reading the article “Conservative Nordstrom to sell trendy Topshop fashions,” respond to the following: 

  • How does this partnership fit into Nordstrom’s current brand management strategy? Will it appeal to its target markets? How will it allow Nordstrom to differentiate itself from the competition?
  • Is this a risky move for Nordstrom considering the downward sales trends for Topshop in the UK?

Tutor Answer

(Top Tutor) Daniel C.
(997)
School: Carnegie Mellon University
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