MGMT 1P93 – FALL 2020 - INDIVIDUAL ASSIGNMENT # 3
INSTRUCTOR JACQUELINE GLENNEY
Assignment # 3 is designed with these purposes in mind:
1. Allow students the opportunity to become familiar with the mission statement of Brock
University.
2. Allow students the opportunity to reflect on the university through the application of a strategic
planning tool.
3. Allow students the opportunity to put decision-making into practice when deciding which
question/activity of this assignment to complete.
4. Provide students the opportunity to personally reflect on the material presented in Lesson
Three.
5. Stress the importance of following instructions, adhering to deadlines and proof-reading work
for accuracy in spelling, grammar and punctuation prior to submission.
To complete this assignment, you will need to do the following:
Review the material covered in Chapter # 6 and Chapter # 7 and complete either of the following
two activities:
1. Access the Mission Statement of Brock University. Indicate how effective you think the mission
statement is by indicating if you think it answers the five basic questions of a good mission
statement according to the material in Chapter # 6 of your textbook. Feel free to use “direct
quotes of parts of the mission statement” in order to be clear in your responses. Please ensure
that you specifically address each of the five basic questions.
OR
2. Conduct a (mini) SWOT analysis of Brock University by providing two strengths, two
weaknesses, two opportunities and two threats. Please ensure that along with the statement
of each SWOT point, you provide your rationale or reasoning along with each point.
Using the Header Function, provide your Name (First and Last), Student Number, Course Code,
Section Number and Assignment Title at the top of the page. Please ensure that you specify your
assignment title as either: Assignment # 3 – Brock University Mission Statement Analysis or
Assignment # 3 – Brock University SWOT Analysis.
Ensure your assignment is no longer than one page, computer generated, single-spaced, error
free and submitted in MS Word file format. Do NOT include a cover page. Do NOT include a
reference page. Please use either Arial or Times New Roman font style using font size 10, 11 or
12.
Submit to the Assignment # 3 Tab on Sakai by the deadline of 11:55PM on Sunday October 25,
2020.
Your assignment will be graded based on the quality of your responses to the question above, the
proper application of course concepts and the ability to write in full-sentence structure with minimal
errors in spelling/grammar and the formatting of your document in a professional manner. Late
assignments will receive a grade of ZERO.
The Nature of
Management
Chapter 6
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2020 McGraw-Hill
McGraw-Hill Education
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The Importance of Management
Management
• A process designed to achieve an organization’s objectives
by using its resources effectively and efficiently in a
changing environment
• Effectively means having the intended result
• Efficiently means accomplishing objectives with a
minimum of resources
Managers
• Individuals in organizations who make decisions about use
of resources
• Use planning, organizing, staffing, directing and
controlling to reach organizational objectives
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The Importance of Management
Staffing
• Hiring people to carry out the work of the
organization
• Downsizing
Acquiring
Suppliers
• Ensure products are made available to
customers
• Maximizes efficiencies and provides creative
solutions
Financial
Resources
Required
• Needed to pay for essential activities
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Figure 6.1 The Functions of Management
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Management Functions
Planning
• Process of determining the organization’s
objectives and deciding how to accomplish
them
• Mission, Goals and Objectives
• Several types of plans
• Strategic plans, Tactical plans and Operational plans
• Crisis management or contingency planning
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Management Functions
Contingency Planning
Crisis Management
Planning for the most
harmful and most probable
what if events
Methods for dealing with
emergencies that have
already occurred
• How to restart a business
after a natural disaster?
• How to respond to a
competitor’s price
increase?
• How to react to
government regulations
imposed on our industry?
• Who is in charge in
different kinds of
circumstances?
• What efforts are in place
to respond to the event?
• How are crisis
management teams
deployed?
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Strategic Planning Tools
SWOT Analysis
(Firm)
• Strengths, weaknesses, opportunities
and threats
Porter’s Five
• Existing rivalry, threat of new entrants
and substitute products and bargaining
Forces Framework
power of buyers and suppliers
(Industry)
PEST(EL) Analysis
(MacroEnvironment)
• Political, economic, social,
technological, environmental and legal
concerns
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Management Functions
Organizing
• Structuring of resources and activities to accomplish
objectives in an efficient and effective manner
• Helps create synergy
• Establishes lines of authority
• Improves communication
• Helps avoid duplication of resources
• Can improve competitiveness by speeding up decision
making
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Management Functions
Directing or Leading
• Motivating and leading employees to achieve
organizational objectives
• Telling employees what to do and when to do it by
using deadlines
• Determining and administering rewards and
recognition
• Motivate employees by providing incentives
• Asking workers to contribute ideas
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Management Functions
Controlling
• Process of evaluating and correcting activities to keep
the organization on course
• Consists of five activities:
1. Measuring performance
2. Comparing present performance with standards or objectives
3. Identifying deviations from standards
4. Investigating causes of deviations
5. Taking corrective action when necessary
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Levels of Management
Top Management
• Includes the president and other top executives of a business,
such as chief executive officer (CEO), chief financial officer
(CFO), and chief operations officer (COO), who have overall
responsibility for the organization
• Spend most of their time planning and making strategic
decisions
• Compensation committees work with directors and CEOs to
keep pay in line with performance
• Workforce diversity is good for workers and bottom line
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Levels of Management
Middle Management
• Responsible for tactical planning that implements the general
guidelines established by top management
• Responsibility is more narrowly focused
• Involved in the specific operations of the organization and
spend more time organizing
First-Line Management
• Responsible for implementing the plans established by middle
management
• Direct workers’ daily performance
• Spend most of their time directing and controlling
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Table 6.4 Areas of Management
Financial Manager
Production and
Operations Manager
Human Resources
Manager
Marketing Manager
• Focus on obtaining the money needed for the successful operation of
the organization and using that money in accordance with
organizational goals.
• Develop and administer the activities involved in transforming
resources into goods, services, and ideas ready for the marketplace.
• Handle the staffing function and deal with employees in a formalized
manner.
• Responsible for planning, pricing, and promoting products and
making them available to customers through distribution.
Information Technology
(IT) Manager
• Responsible for implementing, maintaining, and controlling
technology applications in business, such as computer networks.
Administrative Manager
• Manage an entire business or a major segment of a business; do not
specialize in a particular function.
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Skills Needed by Managers
Technical
Expertise
Conceptual
Skills
Analytical
Skills
Human
Relations
Skills
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Leadership
Leadership
• Ability to influence employees to work
toward organizational goals
Leadership Styles
• Autocratic
• Democratic
• Free-rein
• Authentic
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Leadership
Employee Empowerment
• Occurs when employees are provided
with the ability to take on
responsibilities and make decisions
about their jobs
• Participative decision making
• Leadership in teams
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Decision Making
1. Recognizing and Defining the Decision Situation
• Situations may be positive or negative
• Situations calling for small-scale decisions occur
without warning
• Large-scale decisions generally occur after some
warning signs
• Once a situation is recognized, management must
define it
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Decision Making
2. Developing Options
• A list of possible courses of actions should include
both standard and creative plans
• Brainstorming
3. Analyzing Options
• Management must look at the practicality and
appropriateness of each option
• Does the proposed option adequately address the
situation?
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Decision Making
4. Selecting the Best Option
• Often a subjective procedure
• The best option always relates to analyzing risks and
trade-offs
5. Implementing the Decision
• Can be fairly simple or very complex
• Prepare for unexpected consequences
6. Monitoring the Consequences
• Did the decision accomplish the desired result?
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Management in Practice
Management is not an exact process
Managers spend time on:
• Working with others
• Establishing and updating an agenda of goals and
implementation plans
• Networking
• Confronting complex and difficult challenges of the
business world
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Organization,
Teamwork, and
Communication
Chapter 7
©Steve Allen/ Getty Images
© 2020
2020 McGraw-Hill
McGraw-Hill Education
Education Limited
Limited
©
Organizational Culture
A firm’s shared values, beliefs, traditions,
philosophies, rules, and role models for behaviour
• Formal culture
• Mission statement
• Codes of ethics
• Memos, manuals, and ceremonies
• Informal culture
• Dress codes and work habits
• Employee engagement
• Creative and enjoyable work place
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Developing Organizational Structure
Organizational structure
• The arrangement of positions within an organization
• Structure is developed when:
• Managers assign work tasks to specific individuals or groups
• Coordinate activities to reach the firm’s objectives
• Organizational Charts
• Visual display of the organization’s structure
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Assigning Tasks
Specialization
• Divides labour into small, specific tasks
• Assigns employees to do a single task
• Reasons to specialize:
• Efficiency
• Workers do not waste time shifting from one job to another
• Training is easier
• Overspecialization can have negative effects
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Assigning Tasks
Departmentalization
• Groups jobs into working units called departments,
units, groups, or divisions
• Common ways to departmentalize:
• By function
• By product
• By geographic region
• By customer
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Functional Departmentalization
The grouping of jobs that perform similar functional
activities, such as finance, manufacturing, marketing, and
human resources
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Product Departmentalization
The organization of jobs in relation to the products of the
firm
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Geographic Departmentalization
The grouping of jobs according to geographic location,
such as state or province, region, country, or continent
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Customer Departmentalization
The grouping of jobs around the needs of various types of
customers
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Assigning Responsibility
Delegation
of
Authority
• Not only giving tasks to
employees, but
empowering them to do
whatever is necessary to
carry out those tasks
• Responsibility
• Accountability
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Assigning Responsibility
Degree of
Centralization
• Extent to which authority is
delegated throughout an
organization
• Centralized organizations
• Authority is concentrated at the
top; little decision-making
delegated to lower levels
• Decentralized organizations
• Decision-making authority
delegated as far down the chain of
command as possible
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Assigning Responsibility
Span of
Management
• The number of subordinates who
report to a particular manager
• A wide span of management
exists when a manager directly
supervises a very large number of
employees
• A narrow span of management
exists when a manager directly
supervises only a few
subordinates
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Assigning Responsibility
Organizational
Layers
• The levels of management in
an organization
• A company with many layers is
considered tall
• Span of management is
narrow
• A company with few layers is
considered flat
• Span of management is wide
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Forms of Organizational Structure
Line Structure
• Simplest organizational structure
• Direct lines of authority extend from top
management to employees at the lowest
levels
Line-and-Staff Structure
• Traditional line relationship between
superiors and subordinates
• Specialized managers assist line managers
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Forms of Organizational Structure
Multidivisional Structure
• Organizes departments into larger groups called
divisions
• Permits delegation of decision-making authority
• Inevitably creates work duplication
Matrix Structure
• Sets up teams from different departments; creates
two or more intersecting lines of authority
• Provides flexibility, enhanced cooperation, creativity
• Generally expensive and complex
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The Role of Groups and Teams in
Organizations
Group
• Two or more individuals who communicate with
one another, share a common identity, and have a
common goal
Team
• Small group whose members have complementary
skills; have a common purpose, goals and
approach; and hold themselves accountable
• Virtual teams
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The Role of Groups and Teams in
Organizations
Committees
Task Forces
Teams
• Permanent, formal group that performs a specific
task
• Temporary group of employees responsible for
bringing about a particular change
• Membership based on expertise rather than position
• Project teams
• Product-development teams
• Quality-assurance teams
• Self-directed work teams
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Communicating in Organizations
Formal and Informal Communication
• Formal communication channels
• Intentionally defined
• Designed by the organization
• Informal organization
• Consists of friendships and other nonwork social relationships
• The grapevine is the most significant informal type of
communication
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Communicating in Organizations
Monitoring Communications
• Technological advances and increased use of
electronic communication have made
monitoring communications in the workplace
necessary
• Failure to monitor employees’ use of
technology can be costly
• Artificial intelligence (AI) is significantly
impacting workplace monitoring,
benchmarking, and understanding how
employees feel about their jobs
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Communicating in
Organizations
Improving Communication Effectiveness
• Encourage employees to provide feedback,
even if it is negative
• Encourage managers to listen
• Avoid interruptions
• Communicate email policies throughout the
organization
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