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College of Administrative and Financial Sciences
Department of Business Administration
Assignment for MGT401
Strategic Management
1st Semester-2020-2021
Assignment 2
Course Name: Strategic Management
Student’s Name:
Course Code: MGT 401
Student’s ID Number:
Semester: I
CRN:
Academic Year: 1441/1442 H
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: Marks Obtained/Out
of 5
Level of Marks: High/Middle/Low
Instructions – PLEASE READ THEM CAREFULLY
•
The Assignment must be submitted on Blackboard (WORD format only) via the allocated
folder.
•
Assignments submitted through email will not be accepted.
•
Students are advised to make their work clear and well presented, marks may be reduced for
poor presentation. This includes filling in your information on the cover page.
•
Students must mention the question number clearly in its answer.
•
Late submission will NOT be accepted.
•
Avoid plagiarism, the work should be in your own words, copying from students or other
resources without proper referencing will result in ZERO marks. No exceptions.
•
All answered must be typed using Times New Roman (size 12, double-spaced) font. No
pictures containing text will be accepted and will be considered plagiarism).
•
Submissions without this cover page will NOT be accepted.
Assignment No: 2: A case study
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Submission Date by students: End of Week- 11th
Weight: 5 Marks
Place of Submission: Students Grade Centre
Learning Outcomes:
1. Identify appropriate strategies for different situations (Lo 3.1).
2. Understand issues related to strategic competitive advantage in diversified
organizations (Lo 2.2)
3. Understand the contribution of various functional areas e.g. production, marketing,
purchasing, and supply management to the overall well-being of the organization (Lo 1.2.)
Read carefully the Mini case N. 33 from your textbook (entitled: Whole
Foods Market (2010): How to grow in an increasingly competitive market?) and
answer the following questions:
1. Explain the contribution of the different functional areas to the overall well-being of
Wholefoods. (1Mark)
2. Describe the growth strategy used by Whole Foods. Is it successful? Justify. (1.5Mark)
3. Explain the issues related to the strategic competitive advantage of the company. (1.5Mark)
4. Suggest some alternatives (at least 3) to Whole Foods to reinforce its competitive advantage.
(1Mark)
Note:
✓ Copy/paste the phrases from the text is not acceptable. You MUST use your expressions.
✓ Using the terminology developed in the course of Strategic Management will be highly
valued.
Good Luck
ANSWERS
Question 1
There are six main functional areas to study in management. These are operations,
technology or innovations, human resource, financing, marketing, and the overall strategy. Whole
Foods has adequately put all these functional units into play. First, it ...