http://www.marketwatch.com/story/dont-become-the-next-kodak-2012-01-19 http://www.marketwatch.com/story/kodak-files-for-bankruptcy-2012-01-19   Use the links above to begin your research on Kodak and their past bankruptcy filing.  I would like you to also use at least two (2) other sources for your research paper (simply embed sources/citations into your paper).  Keep the Business Improvement Plan to 6-8 pages, double-spaced in 12-point font.  Please refer to your text chapter readings and answer these questions.      1.  Discuss some of the failures of Kodak’s senior management team and name three key initiatives that they could have had in place to avoid a Chapter 11 filing.        2.  Do Internet research about R&D and discuss the importance of this critical business unit to consumer product companies. Ex.>R&D to stay competitive               3.  Discuss your thoughts on how you think Kodak lost its competitive advantage.  What are your (3) recommendations as the company comes out of Chapter 11 and moves forward?  Include a mini media campaign that incorporates Social Media to help market Kodak through the new year (2016-17’). 

Instructions Psychology of Disaster Course Project Many topics of interest and importance are covered during the course; Week 7, especially, provides an opportunity to explore several, often overlooked topics that are critical to our understanding in the discussion of the psychology of disaster. For your course project, you are tasked with selecting one of the following areas, presented during week seven of the course, and examining a disaster event, using the selected area as the foundation of your work. The areas from which you may select include: Secondary Traumatic Stress (Effects of disasters on first responders/BH providers) Environmental Vulnerabilities and Considerations Critical Infrastructure Failures Disaster in School Environments In a 10 to 15 slide PowerPoint presentation, identify a recent disaster event (within the most recent 10 years), providing a description of the major events of the disaster leading up to, during, and after the event, to the extent possible. Incorporating the selected area above, discuss, with detail and support, how the area is illustrated in the disaster event. Explore how the selected element influenced disaster response efforts. Provide details of the ways in which these influences were observed. Discuss any barriers presented by the selected element in providing effectual behavioral health interventions. Prepare a plan describing how the challenges experienced might be more effectively navigated using the principles of disaster behavioral health learned throughout the course. Share the steps and resources you would deploy to overcome or avoid the challenges faced in the selected element. In developing your work, be sure to rely upon academic, scholarly sources to support the definitions and recommendations provided. Ensure the plan presented is based upon evidenced based practices established in the field as effective in addressing psychological needs in disaster settings. Work should be submitted in a PowerPoint file or other compatible file, and be 10 to 15 slides in length, excluding the required title slide and separate reference slide. Detailed speaker notes should accompany slides containing mostly bullet point data to include the details expected in the instructions above.