Description
Capacitance and Capacitive Reactance
- Work Problems 16-2 – 16-28, (Even problems only), pg. 504-507
- Work Problems 17-2 – 17-32, (Even problems only), pg. 526-528
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Market Analysis Report
Develop a 3-4 page marketing analysis report for an additional business location using publicly available data. You may ch ...
Market Analysis Report
Develop a 3-4 page marketing analysis report for an additional business location using publicly available data. You may choose either a small, locally owned business or a publicly traded business for your analysis.IntroductionCompletion of this portfolio work project will help your understanding of how to identify an additional location as part of a market analysis report for business stakeholders, using publicly available data.ScenarioFor this assessment, choose either Option A or Option B. You do not need to do both. Both options will be graded using the same scoring guide.Option A: A local private equity group has asked for your assistance in evaluating a small locally owned business in your community. While you will not directly contact the business, you do need to have a general understanding of the company. Appropriate types of businesses for this market analysis include a hair salon, a family-owned restaurant, a boutique retail shop, a local hardware store, or a similar type of business. The business should have only one or two existing locations. Your focus should be on the primary location of the business if it has multiple locations.Option B: The Vice President of Marketing at your publicly traded company has asked you to conduct a market analysis for an additional location for the firm. While you will not directly contact the business, you do need to have a general understanding of the company. Appropriate types of businesses for this market analysis include an aerospace manufacturing firm, an automobile manufacturing firm, a “big box” retailer, or a similar type of business. Your focus should be on the corporate location of the business as the primary location.Your RoleWhether you are analyzing an additional location for a small locally owned business in your community, or you are analyzing an additional location for a publicly traded company, your role as the marketing manager is the same. Focus on the primary location or corporate location in your data analysis. RequirementsWhether selecting Option A or Option B, be sure to interpret each figure and table used and summarize the data results. Include the following in your marketing analysis report using these three topical areas:1. Company Description
Evaluate the nature of the business, including a description of the general nature of the business, its primary location, and the industry in which it operates. The description must include the North American Industry Classification System [PDF] (NAICS) code and Standard Industrial Classification (SIC) code for the business, and specify if this is primarily a business-to-business (B2B) or business-to-consumer (B2C) company.
Evaluate the characteristics of the products or service being marketed.
2. Industry Analysis and Competitive Outlook
Evaluate the competitive environment. What does an industry evaluation suggest about the competitive environment?
Evaluate sources of data available for estimating market characteristics and making marketing decisions.
What is the estimated market size for the business at its current location? What impact does the population size, average household size, percent of high school degrees or higher, and median household income for the zip code, city, county, and state it is located in have on the selected business?
Use at least two different types of figures and two tables to present this data. Consider what the figures and tables convey and summarize the data.
What does the demographic and sociographic data say about the current location? What are the characteristics of the location that make it a good location or a poor location in terms of access to customers and availability of labor?
What segment(s) does (or should) the business be targeting for customers?
Evaluate social media marketing strategies. What social media strategies can be used to reach this market segment and what metrics can be used to evaluate their effectiveness? Analyze metrics to measure the effectiveness of your social media strategy.
3. Identification of Additional Location
What appropriate zip code recommendation would you make for an additional location for your selected business, based upon the known characteristics of the business in its current location? The recommended location should be consistent with the identified market segments and demographic and sociographic characteristics of the current location.
Deliverable FormatRequirements:
Option A or Option B should be 3–4 pages (in addition to the title, reference, and appendix pages).
Use at least two different types of figures and two tables to present the data. At least one figure should present data at a single point-in-time, and at least one figure should present data over time. Be sure to correctly label all elements of your figures and tables in your report and appendix.
Related company standards:
The marketing analysis report is a professional document and should therefore following the corresponding MBA Academic and Professional Document Guidelines (located in MBA Program Resources), including single-spaced paragraphs.
In addition, include the following:
Title page.
References page. Use at least three scholarly resources, one of which must come from the Wall Street Journal, Forbes, or MIT Sloan Management Review.
APA-formatted references.
EvaluationBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:
Competency 1: Apply marketing theories and models to develop marketing strategies.
Evaluate the nature of the selected business.
Evaluate the characteristics of the product or service being marketed for the selected business.
Evaluate the competitive environment for the selected business.
Competency 2: Evaluate the effectiveness of marketing strategies and methods.
Evaluate social media marketing strategies for the selected business.
Competency 3: Use data to support evidence-based marketing decisions.
Evaluate sources of data available for estimating market characteristics and making marketing decisions.
Competency 4: Analyze the role of technology and social media in effective marketing strategies.
Analyze metrics to measure effectiveness of the social media marketing strategy for the selected business.
Competency 5: Communicate marketing needs, opportunities, and strategies with multiple stakeholders.
Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
Faculty will provide feedback as if they were the recipient of your deliverable in the workplace, using the scoring guide. Refer to the assessment scoring guide to ensure that you meet the grading criteria before submission. Criteria
Non-performance
Basic
Proficient
Distinguished
Evaluate the nature of the selected business.
Does not assess the nature of the selected business.
Assesses but does not evaluate the nature of the selected business.
Evaluates the nature of the selected business.
Evaluates the nature of the selected business and categorizes the business correctly using appropriate tools.
Evaluate the characteristics of the product or service being marketed for the selected business.
Does not describe the
characteristics of the product or service being marketed for
the selected business.
Describes but does not evaluate the characteristics of the product or service being marketed for the selected business.
Evaluates the characteristics of the product or service being marketed for the selected business.
Evaluates the characteristics of the product or service being marketed for the selected business and analyzes key findings.
Evaluate the competitive environment for the selected business.
Does not describe the competitive environment for the selected business.
Describes but does not evaluate the competitive environment for the selected business.
Evaluates the competitive environment for the selected business.
Evaluates the competitive environment for the selected business and analyzes key findings.
Evaluate sources of data available for estimating market characteristics and making marketing decisions.
Does not describe sources of data available for estimating market
characteristics and making marketing decisions.
Describes but does not evaluate sources of data available for estimating market characteristics and making marketing decisions.
Evaluates sources of data available for estimating market characteristics and making marketing decisions.
Evaluates sources of data available for estimating market
characteristics and making marketing decisions and presents the relevant data using appropriate resources for business stakeholders.
Evaluate social media marketing strategies for the selected business.
Does not describe social media marketing strategies for the selected business.
Describes but does not evaluate social media marketing strategies for the selected business.
Evaluates social media marketing strategies for the selected business.
Evaluates social media marketing strategies for the selected business and provides rationale with appropriate references.
Analyze metrics to measure effectiveness of the social media marketing strategy for the selected business.
Does not describe metrics to measure effectiveness of the social media marketing strategy for the selected business.
Describes but does not analyze metrics to measure effectiveness of the social media marketing strategy for the selected business.
Analyzes metrics to measure effectiveness of the social media marketing strategy for the selected business.
Analyzes metrics to measure effectiveness of the social media marketing strategy for the selected business and summarizes key data.
Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
Writing does not support a central idea. Does not use correct grammar, usage, and mechanics as expected of a business professional.
Writing supports an idea but is inconsistent and contains major errors of grammar, usage, and mechanics.
Writes coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
Writing is coherent and consistently appropriate, using evidence to support a central idea and with correct grammar, usage, and mechanics as expected of a business professional.
5 pages
Humanities.edited
Nicholas Kristof makes exciting arguments about the value of humanities in a person's life. He focuses on the interrelatio ...
Humanities.edited
Nicholas Kristof makes exciting arguments about the value of humanities in a person's life. He focuses on the interrelation between the field and ...
RE: SOCW6311: Response to 2 Students - Selection of a Statistical Analysis Approach(wk4)
Due 03/20/2019 Respond to at least two colleagues by explaining how that colleague might rule out one of the confounding ...
RE: SOCW6311: Response to 2 Students - Selection of a Statistical Analysis Approach(wk4)
Due 03/20/2019 Respond to at least two colleagues by explaining how that colleague might rule out one of the confounding variables that they identified. (Use 3 APA reference, Be very detailed in response and you have references from week 4 initial post or you can use three alternate APA reference which apply) Response to Kynesha Post an interpretation of the case study’s conclusion that “the vocational rehabilitation intervention program may be effective at promoting full-time employment.” A study was conducted to evaluate a vocational rehabilitation program for inmates that were recently released on parole. A quasi-experimental research design was used to evaluate the program (Plummer, Makris & Brocksen, 2014). 30 individuals (intervention group, independent variable) were enrolled to begin participating while 30 additional participants (comparison group, dependent variable) were placed on a waiting list. Data was received from surveys that were filled out by each individual’s probation officer and returned to the researchers. The surveys included information about demographics and employment level, none, part-time or full-time (Plummer, Makris & Brocksen, 2014). Describe the factors limiting the internal validity of this study. Explain why those factors limit the ability to draw conclusions regarding cause and effect relationships. Researchers identified two factors that limit the internal validity. These two factors are “that 1) no random assignment was used, and 2) it is possible that differences between the groups were due to preexisting differences among the participants (such as selection bias)” (Plummer, Makris & Brocksen, 2014). The sole purpose of the study was to see if the vocational program would be beneficial and/or have an effect on parolee’s, but when you consider the limitations, the validity of the study then decreases (Dudley, 2014). A control group or randomly chosen participants would have provided more validity and reliability to the research study because there would not be any bias in the study (Dudley, 2014). Each participant would have not had any knowledge regarding explicit details of the study nor would they have a way to prepare for the study beforehand. According to the researchers, the program was still found to be effective for the participants (Plummer, Makris & Brocksen, 2014). However, utilizing a control group would create an unbiased pool of participants which in return will give the researcher more accuracy when measuring the different factors and evaluating the outcomes to see if the program is effective or not (Dudley, 2014). References Dudley, J. R. (2014). Social work evaluation: Enhancing what we do. (2nd ed.) Chicago, IL: Lyceum Books. Plummer, S.-B., Makris, S., & Brocksen S. (Eds.). (2014b). Social work case studies: Concentration year. Baltimore, MD: Laureate International Universities Publishing. [Vital Source e-reader]. Response to Meghan Interpretation of Results In the Chi-Square case study, the researchers aim to evaluate the outcome of a new vocational rehabilitation program (Plummer, Makris, & Brocksen, 2014b). The researchers utilized a quasi-experimental research design. The researchers included 30 individuals currently enrolled in the program which were noted as the intervention group. The 30 individuals who were waiting to enroll in the program after the first 30 completed were noted as the comparison group. The independent variable was participation in the group and the dependent variable was the employment outcome. By utilizing a Pearson chi-Ssquare the researchers compared the two groups (intervention group and comparison group). It was found that only five participants did not gain employment with participation in the program, seven found part-time jobs, and 18 found full-time job. In the comparison group, who were waiting for the program, 16 were unemployed, seven were employed part-time, and only six were employed full-time. The results of the Pearson chi-square show that the vocational rehabilitation is highly likely to be effective in helping paroled inmates gain full-time employment (Plummer, Makris, & Brocksen, 2014b). Factors Limiting Internal Validity Having high internal validity shows strong evidence of causality (Dudley, 2014). Factors that limit internal validity are that there was no random assignment and possible selection bias (Plummer, Makris, & Brocksen, 2014b). When there is no random sampling, all possible options were not explored and did not have an equal chance to participate in the study (Dudley, 2014). When random assignment is not utilized in a study, it appears that there is more chance for bias by the researchers. Utilizing random assignment in gaining the participants for the study would help increase the validity and reliability of the results (Dudley, 2014). References Dudley, J. R. (2014). Social work evaluation: Enhancing what we do. (2nd ed.) Chicago, IL: Lyceum Books. Plummer, S.-B., Makris, S., & Brocksen S. (Eds.). (2014b). Social work case studies: Concentration year. Baltimore, MD: Laureate International Universities Publishing. [Vital Source e-reader].
MMC 3407 Rasmussen Wk 11 Using Ethics in Visual Communication Discussion & PPT
Deliverable 5 - Using Ethics in Visual Communication
Content
Competency
Evaluate and revise ethical issues in vis ...
MMC 3407 Rasmussen Wk 11 Using Ethics in Visual Communication Discussion & PPT
Deliverable 5 - Using Ethics in Visual Communication
Content
Competency
Evaluate and revise ethical issues in visual media communication to improve awareness of social perceptions. Student Success Criteria
View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario
You are the campaign manager for a well known environmental outreach organization. The current campaign is to bring awareness to the organization's Ohio River Clean-Up Project. As the manager, one of your tasks is to review all content and visuals used by the campaign. You actively evaluate and revise any ethical issues that may be detrimental to the project, your organization, or society in general.
As you meet with one of the campaign designers, you identify several ethical problems with the new poster he has created. His poster includes the following elements:
The poster image shows a group of poor, urban, African-American children playing alongside the Ohio River.
The poster text states: "Let's help them clean up."
The poster has several overlaid images in the corner of a few celebrities, which gives the impression of celebrity endorsement.
There are no sources acknowledged anywhere on the poster.
The poster has been digitally altered to make the African-American children appear thinner, darker, and dirtier.
Since you are flying out to a campaign meeting in one hour, you ask this campaign designer to hold this poster and wait for your video review.
You plan to take time tomorrow to create a seven minute or less video analysis. Using screen share, you can present the poster image visually and verbally instruct this designer how to correct several ethical visual issues. You realize you will not only have to identify the ethical visual issues and explain how to revise and change them, but you will also need to clearly describe to him the effect these unethical media issues will have on society. Instructions
The presentation must include a visual and an audio recording using Screencast-O-Matic®, a free audio recording software compatible with PC and MAC computers. Follow these instructions to download and use this software to create your presentation.
Access the Screencast-O-Matic® homepage by clicking on the box in the upper right-hand corner titled, "Sign Up" to create your free account.
Create a free account (be sure to write down the email and password created for account access.)
Once logged in, click on the "Tutorials" link at the top of the homepage and view Recorder Intros.
Create your presentation by clicking on the "Start Recorder" box.
Once finished recording click on the "Done" button.
Next, choose, "Upload to Screencast-O-Matic®".
Select "Publish".
Choose "Copy Link".
Provide the "Link" by adding it to the deliverable dropbox.
Resources
For assistance on creating a PowerPoint® presentation, please visit Writing Guide: PowerPoint Presentations
For additional assistance on creating a Screencast-O-Matic®, please visit the Library and Learning Services Answers page: How do I make a video of a PowerPoint presentation using Screencast-O-Matic®?
For additional writing and research support, please visit the following Library and Learning Services resources:
APA Guide
How can I make a Research Appointment with a Rasmussen College Librarian?
HSE330 Southern New Developing a Communication Strategy Discussion
Using the Milestone Two position paper developed in Module Four, discuss who should be responsible for implementing this p ...
HSE330 Southern New Developing a Communication Strategy Discussion
Using the Milestone Two position paper developed in Module Four, discuss who should be responsible for implementing this policy. Discuss how your agency (or a state agency, if it applies) will submit the proposed policy for input from beneficiaries. Based on typical policy development at the legislative level in your state, determine how long it will be advertised for input, and in what manner will input be sought and communicated. Explain how advocacy has contributed to this policy change.
14 pages
26878467 Social Problems Presentation 1
❑Enables us to identify the root causes and possible ❑Most homeless people spent their night on the streets, ❑Most o ...
26878467 Social Problems Presentation 1
❑Enables us to identify the root causes and possible ❑Most homeless people spent their night on the streets, ❑Most of these communities live in ...
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Most Popular Content
Market Analysis Report
Develop a 3-4 page marketing analysis report for an additional business location using publicly available data. You may ch ...
Market Analysis Report
Develop a 3-4 page marketing analysis report for an additional business location using publicly available data. You may choose either a small, locally owned business or a publicly traded business for your analysis.IntroductionCompletion of this portfolio work project will help your understanding of how to identify an additional location as part of a market analysis report for business stakeholders, using publicly available data.ScenarioFor this assessment, choose either Option A or Option B. You do not need to do both. Both options will be graded using the same scoring guide.Option A: A local private equity group has asked for your assistance in evaluating a small locally owned business in your community. While you will not directly contact the business, you do need to have a general understanding of the company. Appropriate types of businesses for this market analysis include a hair salon, a family-owned restaurant, a boutique retail shop, a local hardware store, or a similar type of business. The business should have only one or two existing locations. Your focus should be on the primary location of the business if it has multiple locations.Option B: The Vice President of Marketing at your publicly traded company has asked you to conduct a market analysis for an additional location for the firm. While you will not directly contact the business, you do need to have a general understanding of the company. Appropriate types of businesses for this market analysis include an aerospace manufacturing firm, an automobile manufacturing firm, a “big box” retailer, or a similar type of business. Your focus should be on the corporate location of the business as the primary location.Your RoleWhether you are analyzing an additional location for a small locally owned business in your community, or you are analyzing an additional location for a publicly traded company, your role as the marketing manager is the same. Focus on the primary location or corporate location in your data analysis. RequirementsWhether selecting Option A or Option B, be sure to interpret each figure and table used and summarize the data results. Include the following in your marketing analysis report using these three topical areas:1. Company Description
Evaluate the nature of the business, including a description of the general nature of the business, its primary location, and the industry in which it operates. The description must include the North American Industry Classification System [PDF] (NAICS) code and Standard Industrial Classification (SIC) code for the business, and specify if this is primarily a business-to-business (B2B) or business-to-consumer (B2C) company.
Evaluate the characteristics of the products or service being marketed.
2. Industry Analysis and Competitive Outlook
Evaluate the competitive environment. What does an industry evaluation suggest about the competitive environment?
Evaluate sources of data available for estimating market characteristics and making marketing decisions.
What is the estimated market size for the business at its current location? What impact does the population size, average household size, percent of high school degrees or higher, and median household income for the zip code, city, county, and state it is located in have on the selected business?
Use at least two different types of figures and two tables to present this data. Consider what the figures and tables convey and summarize the data.
What does the demographic and sociographic data say about the current location? What are the characteristics of the location that make it a good location or a poor location in terms of access to customers and availability of labor?
What segment(s) does (or should) the business be targeting for customers?
Evaluate social media marketing strategies. What social media strategies can be used to reach this market segment and what metrics can be used to evaluate their effectiveness? Analyze metrics to measure the effectiveness of your social media strategy.
3. Identification of Additional Location
What appropriate zip code recommendation would you make for an additional location for your selected business, based upon the known characteristics of the business in its current location? The recommended location should be consistent with the identified market segments and demographic and sociographic characteristics of the current location.
Deliverable FormatRequirements:
Option A or Option B should be 3–4 pages (in addition to the title, reference, and appendix pages).
Use at least two different types of figures and two tables to present the data. At least one figure should present data at a single point-in-time, and at least one figure should present data over time. Be sure to correctly label all elements of your figures and tables in your report and appendix.
Related company standards:
The marketing analysis report is a professional document and should therefore following the corresponding MBA Academic and Professional Document Guidelines (located in MBA Program Resources), including single-spaced paragraphs.
In addition, include the following:
Title page.
References page. Use at least three scholarly resources, one of which must come from the Wall Street Journal, Forbes, or MIT Sloan Management Review.
APA-formatted references.
EvaluationBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:
Competency 1: Apply marketing theories and models to develop marketing strategies.
Evaluate the nature of the selected business.
Evaluate the characteristics of the product or service being marketed for the selected business.
Evaluate the competitive environment for the selected business.
Competency 2: Evaluate the effectiveness of marketing strategies and methods.
Evaluate social media marketing strategies for the selected business.
Competency 3: Use data to support evidence-based marketing decisions.
Evaluate sources of data available for estimating market characteristics and making marketing decisions.
Competency 4: Analyze the role of technology and social media in effective marketing strategies.
Analyze metrics to measure effectiveness of the social media marketing strategy for the selected business.
Competency 5: Communicate marketing needs, opportunities, and strategies with multiple stakeholders.
Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
Faculty will provide feedback as if they were the recipient of your deliverable in the workplace, using the scoring guide. Refer to the assessment scoring guide to ensure that you meet the grading criteria before submission. Criteria
Non-performance
Basic
Proficient
Distinguished
Evaluate the nature of the selected business.
Does not assess the nature of the selected business.
Assesses but does not evaluate the nature of the selected business.
Evaluates the nature of the selected business.
Evaluates the nature of the selected business and categorizes the business correctly using appropriate tools.
Evaluate the characteristics of the product or service being marketed for the selected business.
Does not describe the
characteristics of the product or service being marketed for
the selected business.
Describes but does not evaluate the characteristics of the product or service being marketed for the selected business.
Evaluates the characteristics of the product or service being marketed for the selected business.
Evaluates the characteristics of the product or service being marketed for the selected business and analyzes key findings.
Evaluate the competitive environment for the selected business.
Does not describe the competitive environment for the selected business.
Describes but does not evaluate the competitive environment for the selected business.
Evaluates the competitive environment for the selected business.
Evaluates the competitive environment for the selected business and analyzes key findings.
Evaluate sources of data available for estimating market characteristics and making marketing decisions.
Does not describe sources of data available for estimating market
characteristics and making marketing decisions.
Describes but does not evaluate sources of data available for estimating market characteristics and making marketing decisions.
Evaluates sources of data available for estimating market characteristics and making marketing decisions.
Evaluates sources of data available for estimating market
characteristics and making marketing decisions and presents the relevant data using appropriate resources for business stakeholders.
Evaluate social media marketing strategies for the selected business.
Does not describe social media marketing strategies for the selected business.
Describes but does not evaluate social media marketing strategies for the selected business.
Evaluates social media marketing strategies for the selected business.
Evaluates social media marketing strategies for the selected business and provides rationale with appropriate references.
Analyze metrics to measure effectiveness of the social media marketing strategy for the selected business.
Does not describe metrics to measure effectiveness of the social media marketing strategy for the selected business.
Describes but does not analyze metrics to measure effectiveness of the social media marketing strategy for the selected business.
Analyzes metrics to measure effectiveness of the social media marketing strategy for the selected business.
Analyzes metrics to measure effectiveness of the social media marketing strategy for the selected business and summarizes key data.
Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
Writing does not support a central idea. Does not use correct grammar, usage, and mechanics as expected of a business professional.
Writing supports an idea but is inconsistent and contains major errors of grammar, usage, and mechanics.
Writes coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.
Writing is coherent and consistently appropriate, using evidence to support a central idea and with correct grammar, usage, and mechanics as expected of a business professional.
5 pages
Humanities.edited
Nicholas Kristof makes exciting arguments about the value of humanities in a person's life. He focuses on the interrelatio ...
Humanities.edited
Nicholas Kristof makes exciting arguments about the value of humanities in a person's life. He focuses on the interrelation between the field and ...
RE: SOCW6311: Response to 2 Students - Selection of a Statistical Analysis Approach(wk4)
Due 03/20/2019 Respond to at least two colleagues by explaining how that colleague might rule out one of the confounding ...
RE: SOCW6311: Response to 2 Students - Selection of a Statistical Analysis Approach(wk4)
Due 03/20/2019 Respond to at least two colleagues by explaining how that colleague might rule out one of the confounding variables that they identified. (Use 3 APA reference, Be very detailed in response and you have references from week 4 initial post or you can use three alternate APA reference which apply) Response to Kynesha Post an interpretation of the case study’s conclusion that “the vocational rehabilitation intervention program may be effective at promoting full-time employment.” A study was conducted to evaluate a vocational rehabilitation program for inmates that were recently released on parole. A quasi-experimental research design was used to evaluate the program (Plummer, Makris & Brocksen, 2014). 30 individuals (intervention group, independent variable) were enrolled to begin participating while 30 additional participants (comparison group, dependent variable) were placed on a waiting list. Data was received from surveys that were filled out by each individual’s probation officer and returned to the researchers. The surveys included information about demographics and employment level, none, part-time or full-time (Plummer, Makris & Brocksen, 2014). Describe the factors limiting the internal validity of this study. Explain why those factors limit the ability to draw conclusions regarding cause and effect relationships. Researchers identified two factors that limit the internal validity. These two factors are “that 1) no random assignment was used, and 2) it is possible that differences between the groups were due to preexisting differences among the participants (such as selection bias)” (Plummer, Makris & Brocksen, 2014). The sole purpose of the study was to see if the vocational program would be beneficial and/or have an effect on parolee’s, but when you consider the limitations, the validity of the study then decreases (Dudley, 2014). A control group or randomly chosen participants would have provided more validity and reliability to the research study because there would not be any bias in the study (Dudley, 2014). Each participant would have not had any knowledge regarding explicit details of the study nor would they have a way to prepare for the study beforehand. According to the researchers, the program was still found to be effective for the participants (Plummer, Makris & Brocksen, 2014). However, utilizing a control group would create an unbiased pool of participants which in return will give the researcher more accuracy when measuring the different factors and evaluating the outcomes to see if the program is effective or not (Dudley, 2014). References Dudley, J. R. (2014). Social work evaluation: Enhancing what we do. (2nd ed.) Chicago, IL: Lyceum Books. Plummer, S.-B., Makris, S., & Brocksen S. (Eds.). (2014b). Social work case studies: Concentration year. Baltimore, MD: Laureate International Universities Publishing. [Vital Source e-reader]. Response to Meghan Interpretation of Results In the Chi-Square case study, the researchers aim to evaluate the outcome of a new vocational rehabilitation program (Plummer, Makris, & Brocksen, 2014b). The researchers utilized a quasi-experimental research design. The researchers included 30 individuals currently enrolled in the program which were noted as the intervention group. The 30 individuals who were waiting to enroll in the program after the first 30 completed were noted as the comparison group. The independent variable was participation in the group and the dependent variable was the employment outcome. By utilizing a Pearson chi-Ssquare the researchers compared the two groups (intervention group and comparison group). It was found that only five participants did not gain employment with participation in the program, seven found part-time jobs, and 18 found full-time job. In the comparison group, who were waiting for the program, 16 were unemployed, seven were employed part-time, and only six were employed full-time. The results of the Pearson chi-square show that the vocational rehabilitation is highly likely to be effective in helping paroled inmates gain full-time employment (Plummer, Makris, & Brocksen, 2014b). Factors Limiting Internal Validity Having high internal validity shows strong evidence of causality (Dudley, 2014). Factors that limit internal validity are that there was no random assignment and possible selection bias (Plummer, Makris, & Brocksen, 2014b). When there is no random sampling, all possible options were not explored and did not have an equal chance to participate in the study (Dudley, 2014). When random assignment is not utilized in a study, it appears that there is more chance for bias by the researchers. Utilizing random assignment in gaining the participants for the study would help increase the validity and reliability of the results (Dudley, 2014). References Dudley, J. R. (2014). Social work evaluation: Enhancing what we do. (2nd ed.) Chicago, IL: Lyceum Books. Plummer, S.-B., Makris, S., & Brocksen S. (Eds.). (2014b). Social work case studies: Concentration year. Baltimore, MD: Laureate International Universities Publishing. [Vital Source e-reader].
MMC 3407 Rasmussen Wk 11 Using Ethics in Visual Communication Discussion & PPT
Deliverable 5 - Using Ethics in Visual Communication
Content
Competency
Evaluate and revise ethical issues in vis ...
MMC 3407 Rasmussen Wk 11 Using Ethics in Visual Communication Discussion & PPT
Deliverable 5 - Using Ethics in Visual Communication
Content
Competency
Evaluate and revise ethical issues in visual media communication to improve awareness of social perceptions. Student Success Criteria
View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario
You are the campaign manager for a well known environmental outreach organization. The current campaign is to bring awareness to the organization's Ohio River Clean-Up Project. As the manager, one of your tasks is to review all content and visuals used by the campaign. You actively evaluate and revise any ethical issues that may be detrimental to the project, your organization, or society in general.
As you meet with one of the campaign designers, you identify several ethical problems with the new poster he has created. His poster includes the following elements:
The poster image shows a group of poor, urban, African-American children playing alongside the Ohio River.
The poster text states: "Let's help them clean up."
The poster has several overlaid images in the corner of a few celebrities, which gives the impression of celebrity endorsement.
There are no sources acknowledged anywhere on the poster.
The poster has been digitally altered to make the African-American children appear thinner, darker, and dirtier.
Since you are flying out to a campaign meeting in one hour, you ask this campaign designer to hold this poster and wait for your video review.
You plan to take time tomorrow to create a seven minute or less video analysis. Using screen share, you can present the poster image visually and verbally instruct this designer how to correct several ethical visual issues. You realize you will not only have to identify the ethical visual issues and explain how to revise and change them, but you will also need to clearly describe to him the effect these unethical media issues will have on society. Instructions
The presentation must include a visual and an audio recording using Screencast-O-Matic®, a free audio recording software compatible with PC and MAC computers. Follow these instructions to download and use this software to create your presentation.
Access the Screencast-O-Matic® homepage by clicking on the box in the upper right-hand corner titled, "Sign Up" to create your free account.
Create a free account (be sure to write down the email and password created for account access.)
Once logged in, click on the "Tutorials" link at the top of the homepage and view Recorder Intros.
Create your presentation by clicking on the "Start Recorder" box.
Once finished recording click on the "Done" button.
Next, choose, "Upload to Screencast-O-Matic®".
Select "Publish".
Choose "Copy Link".
Provide the "Link" by adding it to the deliverable dropbox.
Resources
For assistance on creating a PowerPoint® presentation, please visit Writing Guide: PowerPoint Presentations
For additional assistance on creating a Screencast-O-Matic®, please visit the Library and Learning Services Answers page: How do I make a video of a PowerPoint presentation using Screencast-O-Matic®?
For additional writing and research support, please visit the following Library and Learning Services resources:
APA Guide
How can I make a Research Appointment with a Rasmussen College Librarian?
HSE330 Southern New Developing a Communication Strategy Discussion
Using the Milestone Two position paper developed in Module Four, discuss who should be responsible for implementing this p ...
HSE330 Southern New Developing a Communication Strategy Discussion
Using the Milestone Two position paper developed in Module Four, discuss who should be responsible for implementing this policy. Discuss how your agency (or a state agency, if it applies) will submit the proposed policy for input from beneficiaries. Based on typical policy development at the legislative level in your state, determine how long it will be advertised for input, and in what manner will input be sought and communicated. Explain how advocacy has contributed to this policy change.
14 pages
26878467 Social Problems Presentation 1
❑Enables us to identify the root causes and possible ❑Most homeless people spent their night on the streets, ❑Most o ...
26878467 Social Problems Presentation 1
❑Enables us to identify the root causes and possible ❑Most homeless people spent their night on the streets, ❑Most of these communities live in ...
Earn money selling
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