MT 140 PGU Effective Communication Models in Advertising Campaigns Worksheet

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qzparvy12

Business Finance

MT 140

Purdue Global University

MT

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Please follow the rubric attached down below to complete this assignment. This assignment is due no later than Tuesday, December 8th @ 11:59pm. If you have any questions feel free to ask.

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MT140: Introduction to Management | Unit 8 Assignment Assignment Details and Rubric The Unit 8 Assignment tasks you with consideration of methods to improve communication both as a sender and a receiver. One of the most important skills in either role is to understand the most effective modes of communication as well as the downfalls associated with each. Using the material from Chapter 13 of the text, the below videos (Sanders, 2015 & Sanders, 2016) as well as your own independent research, you will choose and defend the most appropriate communication mode in a given situation from the assignment template. Additional Video Content: ● ● Sanders, T. (2015). Getting email right: when email is the wrong choice. Sanders, T. (2016). Professional texting etiquette. Assignment Checklist: ● ● ● ● ● ● Review the assignment template to read each communication scenario. Choose from the provided list the most appropriate mode to most effectively communication in each scenario. Justify your choice of mode by explaining how it is most appropriate in this circumstance. Each communication mode explanation response should be a minimum of 100 words. Utilize at least two external sources as part of your research. Sources might include your textbook, the additional video content, or another resource found in the university library. Your submission should include a title page, the completed assignment template, and a reference list. Assignments are due Tuesday 11:59 p.m. ET of their assigned unit. Once completed, submit your assignment to the Unit 8 Assignment Dropbox. Assignments are due Tuesday 11:59 p.m. ET of their assigned unit. MT140: Assignment Grading Rubric Item criteria Points Possible Content, Focus, Use of Text, and Research: ● Utilized provided assignment template. ● Identified the most appropriate mode to most effectively communicate for each scenario on the template. ● Justified each choice of mode by explaining (in at least 100 words per scenario) how it was most appropriate in this circumstance. ● Utilized and referenced at least two external sources. 20 Analysis and Critical Thinking: Responses demonstrated critical thinking and analysis and exhibited application of information. 12 Spelling, Grammar, and Format: Clear business writing. Spelling and grammar are acceptable. Formatting follows instructions. All external sources are properly cited and included in reference list. 8 Points Earned MT140: Introduction to Management | Unit 8 Assignment Total Points 40
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Student Name
Purdue Global
Course Name
Date
Unit 8 Assignment: Communication Modes

Unit 8 Assignment

Instructions: Read each scenario below and choose from the list provided the mode that would
result in the most effective communication experience. Be sure to justify your choice with a
response of at least 100 words per scenario.
Choices of Mode: Telephone, memo, email, text message, social media post, face-to-face
conversation, mailed letter, video conference
Scenario

Mode Choice

Justification for Choice

Your company is going
through a reorganization
and you have been tasked
with firing three of your
team members.

Face-to-face
conversation

One of the reasons as to why a face-to-face
meeting is crucial is to allow for an easier
discussion with the employee on the
termination terms. There are different
reasons as to why a termination may be
done and therefore the employer needs to
explain...


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