Description
I need a ppt with 5 pages according to the words that mark red.
And there is a pic attached , you must put it in the PPT.
Also, the PPT needs to be clear and logic , Please dont put many words on it , but make points .
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Explanation & Answer
Hello. I have attached the assignment below. Kindly go through it and let me know if you need anything else.
SERVICES MARKETING
AIRASIA MARKET POSITIONING
AirAsia's market positioning
AirAsia operates in the low-cost service segment.
The market positioning matrix indicates that AirAsia's prices are low, and its service
quality is also low.
In this position matrix, AirAsia's competitor is FireFly Airlines, with most of the other
co...
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