1. Determine the decision or decisions that need to be made by Bob Landau and the criteria he should use. 2. Assess the current state of the industry and Winston & Holmes's competitors.
3. Calculate the NPV and IRR for the proposed expansion. Assume that the
impact of inflation on current sales and expenditures will result in no
net profit increase over the life of the investment. 4. Discuss the qualitative pros and cons of the expansion.
5. As Bob Landau, what would your decision be? Provide the necessary support and justification.