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A fast-food chain Such as Dominos (Product)
1. Executive summary:
The world is changing like never before. The deep penetration of internet and
technology in the system and society has significantly disrupted the consumer behavior
and expectations. It has become extremely important for the organizations across the
globe to benchmark its core activities and function to meet the consumer expectation, and
stay relevant in the market.
Covid-19 crisis has significantly accelerated the growth rate of that change.
Multiple sectors like consumer-packaged goods, retail, automobile, and supply chain
have witnessed dynamic disruption in the past decade itself. This disruption is the
outcome of deep penetration of Technology and Internet in the system and society.
Advancements in the field of Technology and Internet have had a significant
impact on the World Economy. These advanced systems and processes have brought
higher efficiency to the day-to-day operations of human lives and have had enormous
impact on the ‘Nature of Work’ of the system and society.
Logistics and Supply chain management is one such key levers and functions of
the Operations domain. These functions influence multiple metrics that are critical to
customer satisfaction. Each and every organization across the globe put high emphasis on
logistics and supply chain functions as it is the key performance indicator of the
companies’ operations.
Organizations has a certain set of priorities and objectives with respect to its
domains and function. These list of priorities and objectives are directly proportional to
the top-line growth of the organization. In accordance to the statement mentioned before,
the company has certain set of objectives, priorities and goals with respect to the
Logistics and Supply chain management. Logistics performance priorities are the certain
set of objectives and goals that should be achieved to enable smooth operations and
functioning of the Supply chain and logistics management of the organization.
In the context of this report, we have carried out extensive analysis on fast food
chain dominos.
2. History, Growth & Financials:
Dominos was founded in the year 1960 in the state of Michigan. The original
name of the restaurant service was ‘Dominick’. The two brothers Tom Monaghan &
James Monaghan took over the operations of the restaurant service and changed the name
due to conflict of interest with the previous owner in the context of name of the store. The
restaurant service was finally named ‘Dominos’ after the suggestion given by one of the
employees of the venture.
James Monaghan handed over the complete business to his brother Tom
Monaghan by trading Volkswagen beetle and taking complete control over the
automobile.
In the year 1965, Dominos had three stores in Michigan. The company grew
rapidly over the period of years due to its strong and attractive product portfolio.
Currently, Dominos is the largest pizza chain and it is present in more than 16000
locations in more than 90 countries across the globe. In the U.S. alone, the company has
more than 5000 franchised stores and Internationally, the company has more than 16000
franchised stores. The companies’ major source of income is its supply chain and,
re...