Description
ops405 - ct 2 Option 1: Value Chain – Product-Based
Figure 1.5 in the Burt, Petcavage, and Pinkerton text shows a graphic depicting a value chain. This assignment requires you to conduct research and produce an essay that contains a comparison and contrast between two different product-based firms. Describe how each of the components in this graphic is represented for each firm.
Instructions:
- Your essay will require an organizational structure that includes the introduction section, conclusion section, and individual sections that address each of the components in this graphic.
- Write a 3- to 4-page paper (page count doesn’t include the required title and reference pages).
- Your paper must be properly cited and formatted according to the CSU-Global Guide to Writing and APA Requirements.
- This is an individual paper and you must adhere to CSU-Global’s Re-Using and Re-Purposing One’s Own Work guidelines.
- You must support your analysis with at least two scholarly sources in addition to your textbook. Sources such as Wikipedia, USA Today, Fox News, or MSNBC news do not qualify as scholarly references. The CSU-Global Library is a good place to find these sources.
Explanation & Answer
Attached.
Running head: VALUE CHAIN OF PRODUCT-BASED FIRMS
Value Chain of Product-Based Firms
Student’s Name
Institution
Date
1
VALUE CHAIN OF PRODUCT-BASED FIRMS
2
Value Chain of Product-Based Firms
Introduction
Value chain is a model that is used in description of how a firm receives raw materials
and then uses different processes to add value to the raw material to create a finished product.
The product is then sold to the customers as the end product. Every firm conducts a value chain
analysis by looking at every step of production that is required in creating the product. Then, the
firm identifies ways of increasing the efficiency of the value chain. The main goal is delivering
maximum value at the lowest cost possible which will create a competitive advantage ( Liang,
2015). The main activity that adds value and also creates a competitive advantage includes the
following; inbound logistics, operations, and outbound logistics, sales and marketing and also
service. Therefore, the paper compares and contrasts the value chain analysis of the two productbased firms that is the Samsung Electronics and Apple Inc. Both Samsung and Apple are
manufacturers and designers of electronics, smartphones, and tablets. Both are global companies
in information technology sector. The comparison of value chain analysis of the both companies
is as follows;
1. Inbound Logistics
...
Review
Review
